You will report to the Senior Marketing Director and be responsible for developing a comprehensive retention strategy to maximize Customer Lifetime Value (LTV) through customer subscription and re-engagement promotions.

Key responsibilities include designing and building the full retention lifecycle strategy across mail, email, coverwraps, and online channels; leading the development of high-conversion win-back and reactivation campaigns; finding cross-sell and bundle opportunities with targeted messaging; establishing a rigorous A/B and multivariate testing cadence; managing retention Key Performance Indicators (KPIs); and preparing annual retention budgets and managing monthly financial forecasting.

The ideal candidate will have 10+ years of experience in Retention, Lifecycle, or B2C marketing, with a focus on growing recurring revenue, and documented success in growing recurring revenue and reducing customer churn, increasing Customer Lifetime Value (LTV).

The expected salary range for this role is $108,000 - $120,000, with additional benefits including uncapped leave, a share of profits with a bonus, and opportunity to purchase shares in Future.

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