{"version":"0.1","company":{"name":"YubHub","url":"https://yubhub.co","jobsUrl":"https://yubhub.co/jobs/title/head-of-gtm-content"},"x-facet":{"type":"title","slug":"head-of-gtm-content","display":"Head Of Gtm Content","count":1},"x-feed-size-limit":100,"x-feed-sort":"enriched_at desc","x-feed-notice":"This feed contains at most 100 jobs (the most recently enriched). For the full corpus, use the paginated /stats/by-facet endpoint or /search.","x-generator":"yubhub-xml-generator","x-rights":"Free to redistribute with attribution: \"Data by YubHub (https://yubhub.co)\"","x-schema":"Each entry in `jobs` follows https://schema.org/JobPosting. YubHub-native raw fields carry `x-` prefix.","jobs":[{"@context":"https://schema.org","@type":"JobPosting","identifier":{"@type":"PropertyValue","name":"YubHub","value":"job_c10afc7f-e1f"},"title":"Head of GTM Content","description":"<p><strong>The Company You’ll Join</strong></p>\n<p>Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit.</p>\n<p>Trusted by 65,000+ companies in 160+ countries, Carta’s platform of software and services lays the groundwork so you can build, invest, and scale with confidence.</p>\n<p><strong>The Problems You&#39;ll Solve</strong></p>\n<p>As Carta’s Head of GTM Content, you will lead a talented, experienced team of editors, content strategists, and writers producing best-in-class B2B content.</p>\n<p>You’ll ensure the editorial team delivers timely, accurate, and high-impact content related to the evolving private markets ecosystem, including private equity firms, venture capital firms, private credit firms, and limited partners who support private companies.</p>\n<p><strong>Responsibilities</strong></p>\n<p>Team and editorial leadership:</p>\n<ul>\n<li>Lead and manage a team of senior editors and writers to cultivate a high-functioning, collaborative, and purpose-driven editorial team that is tightly aligned with the wider marketing org and indispensable to Carta’s overall mission</li>\n</ul>\n<ul>\n<li>Champion the role of content and represent the team in companywide, big-picture strategic conversations.</li>\n</ul>\n<ul>\n<li>Infuse creativity while pushing the boundaries on operational excellence</li>\n</ul>\n<p>Content strategy and planning:</p>\n<ul>\n<li>Provide an editorial vision that drives content strategies supporting business-wide goals for audience engagement, acquisition, retention, and conversion</li>\n</ul>\n<ul>\n<li>Partner closely with leaders of the SEO, product marketing, creative, and demand-generation teams to drive omnichannel content campaigns</li>\n</ul>\n<ul>\n<li>Develop repeatable and scalable editorial processes for ideation, creation, optimization, distribution, and governance</li>\n</ul>\n<p>Performance and analytics:</p>\n<ul>\n<li>Partner with internal marketing leaders to obtain greater visibility of editorial content performance through the funnel</li>\n</ul>\n<ul>\n<li>Lead a results-based editorial culture that prioritizes data-rich insights to track content performance, inform editorial decisions, and optimize strategies</li>\n</ul>\n<ul>\n<li>Lead the development of reporting frameworks that measure engagement and ROI, and communicate results with clarity to leaders including the C-suite</li>\n</ul>\n<p><strong>The Team You&#39;ll Work With</strong></p>\n<p>At Carta, the Communications and Content team plays a vital role in shaping the company’s brand, messaging, and public image.</p>\n<p>Their responsibilities typically span several key areas including PR, Corporate Communications, Content Marketing, Social Media, Influencer Relations, and Internal Comms.</p>\n<p>Together this team is Carta’s storytelling engine – responsible for communicating the company’s story and impact, both internally and externally, in a clear, compelling, and consistent way that supports business goals and builds trust with stakeholders.</p>\n<p><strong>About You</strong></p>\n<ul>\n<li>Track record of managing teams and processes that produce best-in-class B2B content,and a record of demonstrating out-of-the-box, creative thinking that can future-proof content in a rapidly changing environment</li>\n</ul>\n<ul>\n<li>Deep understanding of the private markets, including startup fundraising, venture capital, private equity, private credit loan operations, and limited partner investing</li>\n</ul>\n<ul>\n<li>Advanced, industry-leading knowledge of SEO, LLMs, AI tools, and data-driven content strategies, and a track record of deeply leveraging emerging tools to develop editorial processes</li>\n</ul>\n<ul>\n<li>Demonstrated knowledge of global ecosystems, including track record of producing private markets content related to non-U.S. regions including Africa, Asia/Pacific Islands, the Middle East, and the U.K.</li>\n</ul>\n<ul>\n<li>Demonstrated success in building scalable content programs that deeply engage target audiences and move them through the funnel</li>\n</ul>\n<ul>\n<li>Outstanding writing, editing, and research skills; comfortable producing and refining technical and analytical content</li>\n</ul>\n<ul>\n<li>Strong cross-functional communication skills and the ability to collaborate across departments in a fast-paced, high-growth setting</li>\n</ul>\n<p><strong>Salary</strong></p>\n<p>Carta’s compensation package includes a market competitive salary, equity for all full time roles, exceptional benefits, and, for applicable roles, commissions plans.</p>\n<p>Our minimum cash compensation (salary + commission if applicable) range for this role is: $176,000 - $220,000.</p>\n<p>Final offers may vary from the amount listed based on geography, candidate experience and expertise, and other factors.</p>\n<p><strong>Disclosures</strong></p>\n<ul>\n<li>We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate.</li>\n</ul>\n<ul>\n<li>If accommodations due to a disability or medical condition are needed, please connect with the talent partner via email.</li>\n</ul>\n<ul>\n<li>Carta uses E-Verify in the United States for employment authorization.</li>\n</ul>\n<ul>\n<li>For information on our data privacy policies, see Privacy, CA Candidate Privacy, and Brazil Transparency Report.</li>\n</ul>\n<ul>\n<li>Please note that all official communications from us will come from an @carta.com or @carta-external.com domain.</li>\n</ul>\n<p>Report any contact from unapproved domains to security@carta.com.</p>\n<p style=\"margin-top:24px;font-size:13px;color:#666;\">XML job scraping automation by <a href=\"https://yubhub.co\">YubHub</a></p>","url":"https://yubhub.co/jobs/job_c10afc7f-e1f","directApply":true,"hiringOrganization":{"@type":"Organization","name":"Carta","sameAs":"https://www.carta.com/","logo":"https://logos.yubhub.co/carta.com.png"},"x-apply-url":"https://job-boards.greenhouse.io/carta/jobs/7552210003","x-work-arrangement":"onsite","x-experience-level":"senior","x-job-type":"full-time","x-salary-range":"$176,000 - $220,000","x-skills-required":["SEO","LLMs","AI tools","data-driven content strategies","team management","content strategy","content planning","editorial leadership","writing","editing","research","cross-functional communication"],"x-skills-preferred":[],"datePosted":"2026-04-18T15:52:09.603Z","jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"San Francisco, CA"}},"employmentType":"FULL_TIME","occupationalCategory":"Marketing","industry":"Technology","skills":"SEO, LLMs, AI tools, data-driven content strategies, team management, content strategy, content planning, editorial leadership, writing, editing, research, cross-functional communication","baseSalary":{"@type":"MonetaryAmount","currency":"USD","value":{"@type":"QuantitativeValue","minValue":176000,"maxValue":220000,"unitText":"YEAR"}}}]}