We are seeking a Senior Marketing Technology Operations Manager with a strong foundation in marketing tracking who is excited about using AI and automation to build scalable marketing systems.
\nThe role will partner closely with engineering to design and build our next generation robust, and scalable tracking platform that minimizes manual intervention and maximizes signal quality and reliability.
\nYou will work at the intersection of marketing, data and engineering. Your work will ensure that our marketing teams can leverage rich first-party signals to drive efficient growth, improve measurement, and unlock new opportunities for experimentation.
\nA typical day will involve developing solutions to upgrade our marketing tracking that minimize manual intervention while ensuring quality and reliability.
\nYou will use AI tools to streamline and automate MarTech Ops responsibilities such as tag deployment, debugging, and monitoring signal health.
\nYou will be hands on working in tag manager and our MMP to set up new ad vendors and QA marketing tracking.
\nYou will partner with marketing and data science to deploy first party audiences for ad tracking and measurement.
\nYou will stay up to date on global privacy frameworks and regulations (e.g., ATT, GDPR) to ensure all marketing tracking practices are compliant and uphold data integrity.
\nYour expertise will be required to lead, influence, and collaborate across organisational boundaries with a track record of building strong relationships with cross-functional partners.
\nWe are particularly excited about applying AI to marketing technology , from automating tag deployment and debugging to building systems that monitor signal health and detect issues automatically.
\nThis role is ideal for someone who is passionate about experimenting with AI tools, and improving complex marketing infrastructure.
\nResponsibilities: Develop solutions to upgrade our marketing tracking that minimize manual intervention while ensuring quality and reliability. Use AI tools to streamline and automate MarTech Ops responsibilities such as tag deployment, debugging, and monitoring signal health. Be hands on working in tag manager and our MMP to set up new ad vendors and QA marketing tracking. Partner with marketing and data science to deploy first party audiences for ad tracking and measurement. Stay up to date on global privacy frameworks and regulations (e.g., ATT, GDPR) to ensure all marketing tracking practices are compliant and uphold data integrity.
\nRequirements: 8+ years of relevant work experience, ideally in a high-growth tech startup, performance-oriented marketing organisation, or agency. Hands-on experience with paid social and performance advertising platforms such as Meta and Google. Experience using AI tools to automate operational workflows. Experience working with tag management systems such as Google Tag Manager, CAPI solutions and mobile measurement platforms such as Singular, AppsFlyer or Adjust. Strong analytical skills that can adapt to new tools and capabilities. Understanding of how privacy frameworks and regulations (such as ATT and GDPR) impact marketing measurement and tracking. Proven ability to lead, influence, and collaborate across organisational boundaries with a track record of building strong relationships with cross-functional partners.
\nPreferred qualifications: Passion for building systems that reduce manual work and allow teams to focus on higher-impact strategic initiatives. Experience partnering closely with engineering teams to design scalable systems and automation. Willingness and ability to get into the technical weeds when troubleshooting complex issues across tracking systems, APIs, and data pipelines. Current or previous experience being an Airbnb host is a plus.
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\nYour period at Fifty-Five will start with a training period in web analysis, tag management, and the framework we apply to these activities. During this training, you will take on stimulating and engaging projects, preparing you for the client initiatives you will manage in your role. During these projects, you will be continuously supported and trained, enriching your experience and allowing you to contribute your knowledge to the rest of the Fifty-Five team.
\nResponsibilities
\nRequirements
\nPreferred
\nBenefits
\nFifty-Five is convinced that diversity and inclusion are real forces. We commit to ensuring equal treatment of all received applications, without distinction of gender, age, origin, sexual orientation, health status or political or religious opinion. Meet the Fifty-Five team!
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\nThe Role --------
\nWe are seeking a visionary and experienced Digital Marketing Architect to design, build, and optimize our digital marketing technology stack. You will be the central owner of our MarTech blueprint, ensuring all platforms work in harmony to support our omnichannel retail strategy.
\nKey Responsibilities -------------------
\nMarTech Stack Architecture
\nDesign and govern the end-to-end architecture of our marketing technology stack, including our Customer Data Platform (CDP), e-commerce platform, personalization engine, loyalty platform, and campaign management tools.
\nOmnichannel Customer Journey Design
\nArchitect the data flows and system integrations necessary to create a unified 360-degree customer view, connecting data from online touchpoints (website, app) and offline systems (Point-of-Sale, in-store events).
\nData & Personalization Strategy
\nIn collaboration with the data team, design the marketing data model within our CDP. Architect solutions that leverage this data to deliver real-time, personalized content, product recommendations, and offers across all digital channels.
\nTechnology Evaluation & Roadmap
\nLead the discovery, evaluation, and selection of new marketing technologies. Develop and maintain a multi-year MarTech roadmap that aligns with strategic business objectives for growth and customer experience.
\nCollaboration & Enablement
\nWork closely with brand marketers, e-commerce managers, and CRM specialists to understand their needs and translate them into technical requirements and solutions. Empower teams by ensuring the technology is effective and user-friendly.
\nQualifications & Skills ----------------------
\nExperience
\n8+ years in digital marketing technology, marketing operations, or solutions architecture. Direct experience within the retail or e-commerce industry is essential.
\nMarTech Platform Expertise
\nProven hands-on experience architecting and integrating core retail marketing platforms:
\nTechnical Proficiency
\nRetail Business Acumen
\nDeep understanding of key retail metrics (e.g., Customer Lifetime Value - CLV, Conversion Rate, Average Order Value - AOV) and the ability to connect technology solutions to business outcomes.
\nPreferred Qualifications ----------------------
\nAbout your team ----------------
\nOur CRL (Consumer Goods, retail & Logistics) practice helps some of the largest global firms and most recognizable local brands solve their biggest challenges in today’s age of constant disruption. With diverse services spanning growth strategy and new product innovation, to omni-channel customer experience, supply chain resiliency and AI-driven new business models, we help clients shape and achieve their growth agenda for a sustainable future.
\nAbout Infosys Consulting -------------------------
\nBe part of a globally renowned management consulting firm on the front-line of industry disruption and at the cutting edge of technology. We work with market leading brands across sectors. Our culture is inclusive and entrepreneurial. Being a mid-size consultancy within the scale of Infosys gives us the global reach to partner with our clients throughout their transformation journey.
\nOur core values, IC-LIFE, form a common code that helps us move forward. IC-LIFE stands for Inclusion, Equity and Diversity, Client, Leadership, Integrity, Fairness, and Excellence. To learn more about Infosys Consulting and our values, please visit our careers page.
\nWithin Europe, we are recognized as one of the UK’s top firms by the Financial Times and Forbes due to our client innovations, our cultural diversity and dedicated training and career paths. Infosys is on the Germany’s top employers list for 2023. Management Consulting Magazine named us on their list of Best Firms to Work for. Furthermore, Infosys has been recognized by the Top Employers Institute, a global certification company, for its exceptional standards in employee conditions across Europe for five years in a row.
\nWe offer industry-leading compensation and benefits, along with top training and development opportunities so that you can grow your career and achieve your personal goals. Curious to learn more? We’d love to hear from you.... Apply today!
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