Job Title: Experience Designer - UX/UI

About EA SPORTS and the Role:

You will support American Football within EA SPORTS. EA SPORTS is one of the leading sports entertainment brands in the world, with top-selling video game franchises, award-winning interactive technology, fan programs, and cross-platform digital experiences. EA SPORTS creates connected experiences that ignite the emotion of sports through industry-leading sports video games.

As a Mid-Level Experience Designer, you’ll play a key role in crafting immersive, accessible, and visually polished user experiences for a AAA sports game. Working closely with a cross-disciplinary team, you’ll contribute to UI/UX design that supports player engagement, competitive clarity, and a polished presentation. Passion for sports,particularly football,is a strong plus.

Responsibilities:

• Design and prototype user interfaces and interaction flows for gameplay, live services, and navigation.

• Collaborate with senior designers, product managers, engineers, and artists to ensure high-quality, player-centric design solutions.

• Translate design goals into wireframes, user flows, high-fidelity mockups, and animated prototypes.

• Maintain and evolve design systems consistent with the game’s visual identity.

• Advocate for usability, accessibility, and readability in a fast-paced, iterative development environment.

• Integrate feedback from internal playtests, user research, and stakeholders to refine and polish designs.

• Research UI/UX trends in gaming and sports media and present new ideas.

• Work closely with engineers to ensure implementation fidelity and performance.

Qualifications:

Must-have:

• 3–5 years of UX/UI or product design experience on shipped games or interactive products.

• Strong visual design and interaction design skills, with attention to detail and a deep understanding of player needs.

• Proficiency with industry-standard design tools (e.g., Figma, Adobe Creative Suite, After Effects, Principle).

• Ability to contribute to collaborative brainstorming, rapid prototyping, and iteration based on team and user feedback.

• Strong communication and collaboration skills,open to feedback, able to clearly articulate design intent and rationale.

• A portfolio showcasing UX/UI work, ideally including game-related or sports-related examples.

Nice-to-have:

• Experience in sports gaming or understanding of sports UI flows.

• Bachelor’s degree in Design, HCI, Game Design, or equivalent experience.

Bonus Points:

• Passion for football,whether you play, watch, or just love designing for fans of the game.

• Experience working on live-service titles or large-scale game systems with multiple player modes.

• Familiarity with console game UI constraints and optimization.

Pay Transparency - North America:

COMPENSATION AND BENEFITS:

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES:

$122,300 - $170,700 CAD

Pay is just one part of the overall compensation at EA.

For Canada, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.

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As a key member of our team, you will implement UI and HUD features in-game, using design specs, wireframes, and prototypes as a guide. You will collaborate closely with XD Technical Leads, Engineers, and UI Artists to ensure your work aligns with both the creative vision and technical constraints.

Key Responsibilities:

• Implement UI and HUD features in-game, using design specs, wireframes, and prototypes as a guide.
• Collaborate closely with XD Technical Leads, Engineers, and UI Artists to ensure your work aligns with both the creative vision and technical constraints.
• Build UI systems using proprietary or third-party tools such as Unreal, Unity, or internal engines.
• Help define and apply best practices for scalable, modular, and maintainable UI architecture, especially in a live service context.
• Translate visual UI concepts into interactive, responsive, and performant in-game experiences.
• Iterate on menus, HUDs, and interactive elements based on playtest feedback, usability insights, and technical goals.
• Provide feedback and support to more junior team members, contributing to knowledge sharing and documentation.
• Work with QA and Production to track and resolve bugs, polish interactions, and meet performance targets from development to launch and beyond.
• Champion UI consistency, accessibility, and usability across the product.

Requirements:

• 5+ years of experience working in UI/UX design and technical implementation within games or interactive media.
• Hands-on experience with game engines such as UMG (Unreal Motion Graphics UI Designer), Unity, or proprietary tools, particularly in UI systems development.
• Solid scripting abilities (e.g., C#, JavaScript, Swift, or internal scripting languages) and experience implementing UI logic, data hooks, and behaviors.
• Strong understanding of UI architecture, modular design patterns, and workflows that scale for live service content.
• A good eye for UX flow, usability, and interaction feedback.
• Excellent collaboration and communication skills,you enjoy working across disciplines to find the best solutions.
• Experience shipping at least two full-cycle game projects (console, PC); AAA or live-service game experience a strong plus.
• A portfolio or reel that showcases your UI/UX implementation skills and problem-solving approach.

Bonus Points:

• Familiarity with American football,either professionally, as a fan, or through previous project experience.
• Experience mentoring junior designers or driving team-wide initiatives without formal people management responsibilities.
• Passion for sports gaming, and a desire to create accessible, intuitive, and exciting experiences for millions of players.

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An ideal candidate for this position has knowledge of the NFL or College Football, including players and teams. You will support the game vision as set by the Creative Director and Product Owner, create engaging designs and prototypes while maintaining EA SPORTS' high standard of quality, and balance game with consideration to fun gameplay, player acquisition, monetization, and engagement.

Your Qualifications:

• Bachelor's Degree in Game Design or equivalent experience
• 2+ year's industry experience specifically in game design or quality assurance
• Experience creating and implementing game concepts using different tools
• Knowledge of and enthusiasm for sports gaming
• Experience troubleshooting problems and discovering solutions either individually or with a team
• Experience with Live Service mechanics, theories, and implementation

We're proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

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EA SPORTS is one of the leading sports entertainment brands in the world, with top-selling videogame franchises, award-winning interactive technology, fan programs, and cross-platform digital experiences. EA SPORTS creates connected experiences that ignite the emotion of sport through industry-leading sports video games, including Madden NFL football, EA Sports FC, NHL hockey, NBA LIVE basketball, and EA SPORTS UFC.

EA SPORTS Madden NFL is the best-selling sports property in U.S. Video game history. Madden NFL is an immersive, simulation-based, authentic NFL interactive experience, empowering fans to play out their NFL fantasy of winning the Super Bowl (and much more). Madden NFL has entertained fans over three decades with more than 130 million lifetime units sold.

This Content Designer position will work directly on Madden NFL content. Reporting to the team Producer and Development Director, the Designer will maintain and balance the core and meta-game while creating and implementing live service ideas and features to entertain our players.

An ideal candidate for this position has knowledge of the NFL or College Football including players and teams.

Responsibilities:

• Support the game vision as set by the Creative Director and Product Owner.
• Maintain all design aspects of a game-as-service through the entire project life cycle.
• Create engaging designs and prototypes while maintaining EA SPORTS' high standard of quality.
• Balance game with consideration to fun gameplay, player acquisition, monetization, and engagement.
• Retain original IP's core brand values and game experience in the service.
• Inspire game team through progressive, creative design.
• Provide and receive critique in a constructive manner with suggestions and solutions for improvement.
• Remain current on industry trends including new game genres, new game design methods, and latest platforms

Qualifications:

• Bachelor's Degree in Game Design or equivalent experience
• 2+ year's industry experience specifically in game design or quality assurance.
• Experience creating and implementing game concepts using different tools.
• Knowledge of and enthusiasm for sports gaming
• Experience troubleshooting problems and discovering solutions either individually or with a team
• Experience with Live Service mechanics, theories, and implementation.

About Electronic Arts

We're proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

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