You are a subject matter authority in search engine optimization and an excellent communicator who is excited to evangelize and drive adoption of SEO best practices. You understand the nuances of SEO content and are able to use SEO reporting tools to formulate data-driven insights and advise marketing and non-marketing teams on how to continuously improve organic content. You are always learning and are up to speed on AI Optimization trends and tools.

Responsibilities:

• Co-create an Elastic SEO center of excellence with consistent SEO principles, standard processes, and experimentation to guide continuous search visibility and web traffic growth
• Lead the development of SEO strategy for technical elastic.co properties (i.e., Elk stack/platform content, Docs, and Labs)
• Collaborate to build annual goals and metrics with Elastic marketing analytics, technical site owners, and external agencies
• Serve as the SEO authority for new web migrations, web refreshes, redesigns, or other website improvements

SEO Research and Execution:

• Leverage SEO tools to produce in-depth keyword and prompt research and competitive analysis, search intent/behavior research, and recommendations for new technical content (topics, formats, etc.)
• Establish and scale SEO standards and compliance, including, but not limited to, on-page narrative refreshes/rewrites, metadata improvements, copy optimizations, schema markup improvements, meta tags enhancements, cross-linking, etc.
• Provide SEO training to product and engineering teams to improve search visibility for technical organic content

Measurement and Reporting:

• Conduct comprehensive technical SEO audits using our SEO tool, Botify, to identify and resolve technical issues impacting elastic.co such as crawl errors, improper canonicalization, page indexation issues, slow page speed, etc.
• Monitor search performance metrics, using Elastic dashboards and/or reports, and host monthly syncs to review and assist stakeholders optimize webpage content, improve user engagement, and identify new organic content opportunities

What You Bring:

• 5+ years of hands-on SEO experience as an SEO strategist (or similar role) in high-tech, B2B software sales, agency, and/or PLG business model
• Experience with SEO and AIO tools like SEMrush, Profound, Botify, Screaming Frog, Google Search Console (GSC), and Google Analytics (GA4)
• Strong analytical skills and experience building and integrating SEO reporting/dashboards in Looker, Google Analytics (GA4), and Botify (or similar tool)
• Project management experience driving SEO improvements (bonus points for experience using project management tools like Github, and Adobe Workfront!)
• Comfortable working on a fully distributed team around the world
• Able to take ownership and lead through ambiguity
• Bonus: SEMRush-certified or technically writing portfolio

Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is $128,200-$202,900 USD. In select locations (including Seattle WA, Los Angeles CA, the San Francisco Bay Area CA, and the New York City Metro Area), an alternate range may apply as specified below. These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future. An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

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Your responsibilities will include:

• Producing flawless keyword analysis and categorisation, which will be the bedrock of our success for clients
• Conducting thorough technical audits with support from the team to ensure any blockers to success are identified and fixed
• Being a key cog in our highly successful SEO performance content offering
• Leading small projects, or sub-brands within our portfolio client mix to enable you to progress your account management skill set
• Supporting SEO Managers in identifying key areas of opportunities for your clients

We're looking for someone with 1 year of SEO experience, excellent English communication skills, strong attention to detail, and excellent time-management skills.

In this role, you will have the opportunity to work with a variety of tools, including Screaming Frog, PSI, Ahrefs, Google Analytics & rank tracking tools such as seoClarity or similar. You will also have the chance to work with data, particularly adept at using Google Sheets & Excel with formulas such as XLOOKUP, SUMIFS & Pivot tables.

If you're a self-motivated individual who is not afraid to ask questions and challenge yourself to do better every day, then this could be the perfect opportunity for you.

What's in it for you?

• Hybrid salary (50% of your net salary in USD)
• 20 working days vacation plus all Argentina public holidays
• Private healthcare (OSDE 210)
• Adaptive/hybrid working
• Free breakfast and lunch when in office
• Access to learning and development opportunities
• Mobility programmes - work from another country for up to 30 days!

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Your key responsibilities will include: Acting as lead for 2-3 client accounts, being their primary point of contact, delivering some work yourself and pulling in team expertise as necessary. Setting client strategy and roadmaps, prioritizing high-value work based on organic search opportunity and client business goals. Managing the work planned for your clients, delegating to our Analysts while staying accountable for deadlines and the final product. Developing specialist knowledge, becoming someone team members turn to for advice and insight. Running successful calls and meetings. Contributing to the pipeline either through blogging, speaking, sales support, cross-sell, or upsell.

To succeed in this role, you'll need: Strong technical SEO knowledge, including a focus on high-value template-level changes rather than just ticking boxes. Experience of using tools such as Screaming Frog, Deep Crawl, SEM Rush, and Google Analytics. A strong understanding of how search works, including what brings users to a site at different times, how to identify the keywords we need to target, and when search volume or difficulty aren't the only things we should pay attention to. Comfort with working with data, particularly using tools like Excel and Google Sheets. The ability to present data in a way that supports your arguments and conclusions without requiring the client to understand every detail. Proactive and solutions-focused. Ability to communicate directly with clients in a clear and empathetic way. Ability to set client roadmaps, prioritize activity, and explain your prioritizations. Passion for marketing and/or the digital world.

In return, you'll enjoy a range of benefits, including: A hybrid salary scheme (50% paid in USD). 20 working days vacation plus all Argentina public holidays. Private healthcare (OSDE 210). Adaptive/hybrid working, with 3 days in our amazing Palermo Office. Free breakfast and lunch in the office. Quarterly training sessions on wider business skills. Mobility programs - work from another country for up to 30 days!

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You'll help define the campaign delivery plan, including objectives and ways in which work can be successful or optimised further. You'll also generate and promote innovative new concepts to clients applying our test and learn approach and share successes across the practice by identifying and improving guidelines, playbooks and processes including opportunities to automate work.

Key responsibilities include: Acting as lead for 2-3 client accounts, being their primary point of contact, delivering some work yourself and pulling in team expertise as necessary Setting client strategy and roadmaps, prioritising high-value work based on organic search opportunity and client business goals Managing the work planned for your clients, delegating to our Analysts while staying accountable for deadlines and the final product Developing specialist knowledge, becoming someone team members turn to for advice and insight Running successful calls and meetings Contributing to the pipeline either through blogging, speaking, sales support, cross-sell, or upsell Supporting on new business pitches Managing 2-3 junior team members

Requirements include: Strong technical SEO knowledge, with the ability to make prioritised technical recommendations without support Experience of using tools such as Screaming Frog, Deep Crawl, SEM Rush, and Google Analytics Strong understanding of how search works, including what brings users to a site at different times, how to identify the keywords we need to target, and when search volume or difficulty aren't the only things we should pay attention to Comfort with working with data, particularly using tools like Excel and Google Sheets Proactive and solutions-focused Ability to communicate directly with clients in a clear and empathetic way Ability to set client roadmaps, prioritise activity, and explain your prioritisations Passion for marketing and/or the digital world

How you'll succeed: You'll live our culture code every day Effective campaign creation and delivery metrics Internal targets/metrics on technology adoption and process optimisation met You'll hit our quality assurance metrics on all campaigns you lead Client satisfaction targets being met (internal & external) Learning certifications created and met across the practice Active involvement in mentoring less experienced SEO colleagues

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As the first search marketing hire, you'll work directly with our Head of GTM & Growth Marketing and collaborate closely with Product, Engineering, Content, Product Marketing, and Analytics teams. This role requires someone who thrives in 0-to-1 environments and has successfully built search programs that deliver measurable traffic, conversions, and pipeline growth.

In This Role You Will:

Own and scale organic search strategy across SEO, AEO, and GEO

• Lead SEO strategy to improve rankings, visibility, and organic traffic from traditional search engines
• Develop Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) strategies to ensure Replit appears prominently in AI-powered search results
• Track and optimize performance across all search channels and report on traffic, conversions, and pipeline contribution

Build search infrastructure and technical foundation from scratch

• Partner with Engineering to implement technical SEO best practices (site architecture, schema markup, Core Web Vitals, crawlability)
• Conduct site audits and prioritize technical improvements to enhance search performance
• Optimize on-page elements across Replit's web properties and establish tracking frameworks

Drive content strategy informed by search insights

• Conduct keyword research and competitive analysis to identify high-value search opportunities
• Collaborate with Content and Product Marketing teams to develop SEO/AEO-optimized content
• Identify content gaps and opportunities to capture search demand across the customer journey

Execute cross-functionally and build reporting frameworks

• Partner with Product to influence roadmap decisions that impact search performance
• Build dashboards tracking organic search performance, AI platform visibility, and conversion metrics
• Monitor emerging AI platforms and search technologies to stay ahead of the evolving landscape

What you’ll bring:

• 8+ years of SEO and organic search marketing experience, with proven expertise in technical SEO, content optimization, and link building strategies
• Deep understanding of emerging search paradigms including Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) for AI platforms
• Hands-on experience with SEO tools and platforms (Google Search Console, SEMrush, Ahrefs, Screaming Frog, analytics platforms) and technical SEO implementation
• Strong analytical capabilities – you use data to identify opportunities, prioritize initiatives, and measure impact on traffic, conversions, and pipeline
• Experience partnering with Engineering and Product teams to implement technical SEO improvements and influence product decisions
• Proven ability to develop content strategies informed by search insights and user intent across the funnel
• Track record building search programs from zero-to-one with demonstrated results in traffic growth and conversion improvement
• Experience with developer tools, SaaS products, AI-powered platforms, or high-growth tech companies is a plus

_This is a full-time role that can be held from our Foster City, CA office. The role has an in-office requirement of Monday, Wednesday, and Friday._

Full-Time Employee Benefits Include:

💰 Competitive Salary & Equity 💹 401(k) Program with a 4% match ⚕️ Health, Dental, Vision and Life Insurance 🩼 Short Term and Long Term Disability 🚼 Paid Parental, Medical, Caregiver Leave 🚗 Commuter Benefits 📱 Monthly Wellness Stipend 🧑‍💻 Autonomous Work Environment 🖥 In Office Set-Up Reimbursement 🏝 Flexible Time Off (FTO) + Holidays 🚀 Quarterly Team Gatherings ☕ In Office Amenities

Want to learn more about what we are up to?

• Meet the Replit Agent
• Replit: Make an app for that
• Replit Blog
• Amjad TED Talk

Interviewing + Culture at Replit

• Operating Principles
• Reasons not to work at Replit

To achieve our mission of making programming more accessible around the world, we need our team to be representative of the world. We welcome your unique perspective and experiences in shaping this product. We encourage people from all kinds of backgrounds to apply, including and especially candidates from underrepresented and non-traditional backgrounds.

Compensation Range: $165K - $215K

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