Build and scale a high-performing acquisition engine across search and paid social. Own Google Search: launch agile campaigns for frequent model releases and build always-on campaigns that convert high-intent traffic into revenue. Own paid social (Meta, TikTok, YouTube, Reddit): collaborate with creative and content teams to produce quickly, test aggressively, and scale what works.

Partner with marketing and product teams to align on priorities, launches, and messaging. Drive experimentation across channels, landing pages, and funnel conversion. Analyze performance deeply: identify bottlenecks, surface insights, and recommend product and marketing improvements.

Build scalable reporting and attribution to tie spend to revenue. The majority of the team is based in San Francisco; this role requires 3-4 hours of daily overlap with PST for alignment and fast execution.

XML job scraping automation by YubHub

Tailor campaigns for global markets with thoughtful localization and audience segmentation.

Manage Campaigns from Start to Finish: Launch, monitor, and optimize full-funnel campaigns including awareness, engagement, and conversion across multiple social channels.

Own campaign KPIs such as ROAS, CPA, LTV, and scale targets.

Drive Creative Testing and Collaboration: Work with our creative team to brief, test, and refine high-performing ad creatives.

Use structured testing and insights to inform creative strategy and innovation.

Optimize Targeting: Leverage first- and third-party data, custom audiences, lookalikes, and platform-native tools to segment and reach the right audience at the right time.

Analyse and Report with Precision: Dive deep into performance data to extract insights and identify optimization opportunities.

Produce weekly and monthly reporting decks that tell a story and drive action.

Stay Ahead of the Curve: Test emerging ad formats, platform betas, and new acquisition channels.

Monitor algorithm changes and evolving platform best practices.

Support Budget and Forecasting: Help manage paid media budgets while ensuring efficient allocation by market and channel.

XML job scraping automation by YubHub

Tailor campaigns for global markets with thoughtful localization and audience segmentation.

Manage Campaigns from Start to Finish: Launch, monitor, and optimize full-funnel campaigns including awareness, engagement, and conversion across multiple social channels.

Own campaign KPIs such as ROAS, CPA, LTV, and scale targets.

Drive Creative Testing and Collaboration: Work with our creative team to brief, test, and refine high-performing ad creatives.

Use structured testing and insights to inform creative strategy and innovation.

Optimize Targeting: Leverage first- and third-party data, custom audiences, lookalikes, and platform-native tools to segment and reach the right audience at the right time.

Analyse and Report with Precision: Dive deep into performance data to extract insights and identify optimization opportunities.

Produce weekly and monthly reporting decks that tell a story and drive action.

Stay Ahead of the Curve: Test emerging ad formats, platform betas, and new acquisition channels.

Monitor algorithm changes and evolving platform best practices.

Support Budget and Forecasting: Help manage paid media budgets while ensuring efficient allocation by market and channel.

XML job scraping automation by YubHub

The Audience Activation and Insights Manager is an important member of EA's Global Paid Media Strategy team. Reporting into the Media Data, AI, & Technology manager, you will help build the audience foundation required for paid media activation and measurement. You will shape EA's 1st-party audience strategy to support scaled, privacy-safe reach, cross-portfolio audience orchestration, and incremental lift analysis. You will also develop audience-driven insights that inform growth media planning. This is a hybrid role, with 3 days a week in office.

The Audience Activation and Insights Manager focuses on audience discovery, signal strategy, governance, and the delivery of 1st-party data to media partners. You will operate at the intersection of media strategy, analytics, and technology, ensuring audience systems, data quality, and frameworks directly support EA's growth media goals across franchises and global regions.

Responsibilities:

Growth-Focused Audience Strategy & Stewardship

Support audience discovery, segmentation, sizing, and persona-based planning to inform campaign strategy and efficient media channel selection. Manage the delivery of 1st-party data segments to media partners. Oversee standardised audience taxonomies and documentation to improve campaign clarity, cross-region comparability, and acts as a source of truth. You will manage clean room integrations to unlock for teams the following cross-title audience analysis, incremental reach insights, upper-funnel modelling inputs, privacy-safe audience matching with partners. Collaborate with Legal & Privacy to maintain compliant growth-media data use cases. Translate clean room outputs into strategic audience insights used in briefs, planning cycles, and media recommendations.

Qualifications

You have 5+ years experience in digital marketing, growth media, brand media, audience planning, ad-operations, or martech. You understand how to use 1st-party data for audience segmentation, campaign planning, & waterfall strategies. Familiarity with self-service media buying platforms is important. These platforms include Meta, Google, TikTok, Snap, X, Amazon Ads, or Reddit. Additional experience with 1P data uploads and clean rooms is welcome. This includes partners such as InfoSum, Snowflake, Liveramp, or any other DMP/CDP solutions. Familiarity with data warehouses & writing SQL in Google BigQuery, Snowflake or other systems. Working knowledge of Looker Enterprise or similar BI reporting tools. Familiarity with global data privacy laws and governance.

Pay Transparency - North America

COMPENSATION AND BENEFITS

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

$92,900 - $129,200 CAD

Pay is just one part of the overall compensation at EA. For Canada, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth. We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

XML job scraping automation by YubHub

Your Impact

• Manage innovative and engaging social media campaigns
• Ideate social media content buckets and creative
• Post content to all social media channels
• Facilitate community management on all social media channels
• Build out content calendars and create a timeline for each campaign
• Write creative copy and adjust voice/tone as needed
• Administer reporting and analytics

Requirements

Your Experience

• 2-3 years of experience working within the social media space, preferably within an agency environment
• Experience working across social campaigns in consumer brands or entertainment
• Experience posting on all platforms, as well as best practices for each (TikTok, Instagram, Facebook, Twitter/X, Reddit)
• Ability to juggle multiple tasks and still meet deadlines
• Strong copywriting skills
• Excellent interpersonal and client communication/presentation skills
• Ability to collaborate and work as part of a team

Your Availability

• M-F: 9am-6pm PST - Remote Home office Position

Benefits

• Salary: $27,000-35,000 MXN Monthly (based on experience) Gross (before taxes)
• Law Benefits.
• 2 days off.

After 3 months of employment:

• Medical expenses insurance.
• Saving funds.
• Grocery tickets

XML job scraping automation by YubHub

Role Overview

• Manage innovative and engaging social media campaigns
• Ideate social media content buckets and creative
• Post content to all social media channels
• Facilitate community management on all social media channels
• Build out content calendars and create a timeline for each campaign
• Write creative copy and adjust voice/tone as needed
• Administer reporting and analytics

Requirements

• 2+ years of experience working within the social media space, preferably within an agency environment
• Experience working across social campaigns in entertainment or TV
• Experience posting on all platforms, as well as best practices for each (TikTok, Instagram, Facebook, Twitter/X, Reddit)
• Ability to juggle multiple tasks and still meet deadlines
• Strong copywriting skills
• Excellent interpersonal and client communication/presentation skills
• Ability to collaborate and work as part of a team

Benefits

• Salary: $27,000
• Law Benefits
• 2 days off
• After 3 months of employment:

+ Medical expenses insurance + Saving funds + Grocery tickets ($1,200)

Your Availability

• M-F: 9am-6pm PST
• Our company culture is casual, fun, and empowering. There is a lot of room for growth in this role! That’s right, no glass ceiling and room to learn

XML job scraping automation by YubHub

Your Impact

• Manage innovative and engaging social media campaigns
• Ideate social media content buckets and creative
• Post content to all social media channels
• Facilitate community management on all social media channels
• Build out content calendars and create a timeline for each campaign
• Write creative copy and adjust voice/tone as needed
• Administer reporting and analytics

Requirements

• Experience working within the social media space, preferably within an agency environment
• Experience working across social campaigns in entertainment or TV
• Ability to juggle multiple tasks and still meet deadlines
• Strong copywriting skills
• Excellent interpersonal and client communication/presentation skills
• Ability to collaborate and work as part of a team

Benefits

• Salary: $19,000-27,000 MXN Monthly (based on experience)
• Law Benefits
• 2 days off
• Medical expenses insurance after 3 months of employment
• Saving funds after 3 months of employment
• Grocery tickets after 3 months of employment

Our company culture is casual, fun, and empowering. There is a lot of room for growth in this role! That’s right, no glass ceiling and room to learn.

XML job scraping automation by YubHub

Start with an opening paragraph (no heading): what the role is, who the company is, why it matters. If the ad mentions salary, include it here. One short paragraph about the company is enough — do not reproduce lengthy "About Us" text.

For the role details, reuse the same section headings from the original ad (e.g. if the ad says "Responsibilities", use that heading, not "What you'll do"). Match the tone of the original: if formal, stay formal. If casual, stay casual.

Rephrase bullet points in your own words while keeping the factual content. Combine related points where it makes sense.

Content that is not directly about the role (long company history, mission statements, investor lists, press quotes) should be paraphrased into a sentence or two at most — the job seeker needs to understand the company, not read its pitch deck.

For benefits/perks: gather them from anywhere in the ad into one section. If the ad mentions nothing about benefits, omit a benefits section entirely.

Do not invent information that is not in the original ad.

The Role

We're looking for a Founding Product Marketer who will serve as editor-in-chief for all external developer messaging while building the systems and orchestrating the execution that transforms how OpenRouter communicates with developers and customers. This is an IC PMM role with significant Founder and leadership exposure, at the intersection of product marketing and content creation. You ensure that every piece of content that leaves OpenRouter is technically accurate, strategically aligned, and resonates with technical audiences.

You will own the strategy and execution for product launches, model releases, feature announcements, and thought leadership. You'll create the templates, positioning frameworks, and processes that enable founders, engineers, and other builders to communicate authentically and consistently across social media, blog posts, and community channels. This role is about systematizing what works and building the messaging infrastructure that amplifies OpenRouter's technical authority through education, and accessible developer on-ramps.

You will use AI extensively to draft, edit, and prototype content and must have demonstrated experience using AI tools and agents as a part of a high-velocity communications calendar.

What You'll Do

• Serve as Editor-in-Chief: Own editorial quality for all external content—ensuring clarity, consistency, technical accuracy, and strategic alignment across everything OpenRouter publishes.

• Orchestrate and Systematize Content Strategy: Coordinate and enable internal builders and executives to communicate effectively, ensuring coverage of key product launches and a cohesive point of view across all channels.

• Own Product Launch Narratives: Develop positioning and messaging for new features, model integrations, and product releases that establish technical authority and differentiation.

• Build AI-Native Content Systems: Design and manage the "system prompts" for AI-assisted content creation—establishing guardrails, quality standards, and brand guidelines that enable scalable, high-quality output.

• Enable Founder-Led Marketing: Support executives with ghostwriting, content strategy, and messaging guidance for personal accounts on Twitter, LinkedIn, and other platforms.

What We're Looking For

• 5-7 years in product marketing or developer marketing, ideally at a technical platform, API-first company, or developer tool.

• Strong technical fluency with API products, developer workflows, and the ability to understand and communicate complex technical concepts clearly.

• Exceptional writing and editing skills with demonstrated ability to create compelling content across formats (blog posts, social media, web copy, positioning documents).

• Systems thinker with strong process design skills—you build frameworks and templates that enable others to execute consistently.

• Deep familiarity with developer communities on Reddit, Discord, and Twitter/X.

• Experience orchestrating content across multiple internal stakeholders and channels without direct management authority.

• Comfort with AI-native workflows—you embrace automation and AI-assisted content creation while maintaining editorial quality and strategic judgment. You have the technical fluency to serve as first-line reviewer of AI-generated content, validating technical accuracy before engineering review.

• Self-directed and comfortable with ambiguity—you can define the work, build the systems, and execute without a playbook.

Nice to Have

• Prior experience in AI/ML, LLM ecosystems, or developer infrastructure products.

• Track record launching technical products or features with strong content-led strategies.

• Experience building and managing content systems, style guides, and brand voice frameworks.

• Strong social media presence or demonstrated ability to create viral, engaging technical content.

• Familiarity with developer communities, technical Twitter, and how developers discover and evaluate infrastructure tools.

Why OpenRouter

• Work at the center of the AI infrastructure stack as enterprises define how they adopt LLMs.

• Build the content and positioning strategy for a product with clear, tangible ROI: cost efficiency, scalability, flexibility, and innovation velocity.

• High ownership and visibility with direct impact on how OpenRouter is perceived in the market.

• Competitive compensation, including base salary and equity.

• Fully remote team with a strong culture of autonomy and trust.

XML job scraping automation by YubHub

As a Paid Acquisition Specialist at Cursor, you will be responsible for owning and scaling paid acquisition across various channels, including Google Ads, LinkedIn, Meta, Reddit, YouTube, and emerging developer-focused platforms. Your primary goal will be to build and optimize full-funnel campaigns that drive qualified signups, pipeline, and revenue, not just clicks.

You will develop channel strategy across search, paid social, retargeting, and experimentation budgets, and test ad copy and creative angles tailored to technical audiences. You will also partner closely with creative, content, and product marketing to ship high-performing ad concepts and landing page iterations.

Your responsibilities will include managing campaign structure, keyword strategy, audience segmentation, and bidding to improve CAC and payback. You will own measurement and attribution, with support from ops and engineering: tracking setup, conversion quality, offline conversion imports, and incrementality testing.

You will analyse performance trends and communicate results clearly through dashboards, reporting, and weekly insights. You will run structured experiments to identify new growth levers (new audiences, formats, offers, onboarding flows), and collaborate with sales, lifecycle, and data teams to improve lead quality and conversion rates downstream.

You may be a fit if

We are actively hiring for both senior and junior roles. To be a good fit for this position, you should have proven ability to manage meaningful monthly budgets and scale spend efficiently while maintaining performance.

You should have deep expertise in Google Ads (Search, YouTube, Performance Max) and at least one major paid social platform. You should also have strong understanding of funnel metrics: CAC, LTV, payback period, and conversion rates.

Experience with analytics and attribution tools is also required. You should have highly analytical mindset with comfort in spreadsheets, cohort analysis, and performance modeling. You should be able to move fast, test often, and iterate based on data and user insight.

Benefits

• Competitive salary
• Opportunity to work with a talented team
• Flexible working hours
• Professional development opportunities

How to apply

To apply for this position, please submit your resume, cover letter, and any relevant work samples. We look forward to hearing from you!

XML job scraping automation by YubHub