As a Performance Marketing Specialist, you'll work closely with Airtable's Performance Marketing team and cross-functional partners to ensure campaigns run efficiently and are fully tracked end-to-end.

Key responsibilities include owning end-to-end execution and performance of paid social campaigns, executing structured experiments, delivering operational excellence, and regularly analyzing performance campaign results.

Ideal candidates have 4+ years of hands-on paid media experience across multiple channels, B2B experience, and a detail-oriented and organized approach.

In this role, you'll serve as a liaison between media performance and content and creative, flagging what's working and what needs improvement.

We offer a 6-12 month contract, with a start date of ASAP, and a remote work schedule of 40 hours per week.

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As a Client Account Executive, you will have end-to-end ownership to grow and retain your book of business across the App Dev segment. You will drive strategic conversations, guide campaign execution, and partner cross-functionally to help app-first advertisers succeed on Reddit.

Core Responsibilities:

• Own and grow a book of mid-market advertisers, acting as the main point of contact for both clients and agencies.
• Drive advertiser activation, retention, and revenue growth through thoughtful client consultation, performance analysis, and solution-oriented storytelling.
• Initiate and lead strategic sales conversations using market trends, performance data, and industry context to advise clients on how to scale on Reddit.
• Work with Account Strategists to implement and optimize campaigns to achieve your clients' advertising objectives across performance and brand campaigns.
• Monitor and report on key campaign metrics, providing actionable recommendations for continuous improvement.
• Identify and communicate product feedback and market insights to cross-functional teams to influence Reddit’s go-to-market strategy.
• Develop and execute sales strategies to hit and exceed quarterly revenue targets.
• Cultivate strong client relationships with a customer-first mindset, balancing client priorities with Reddit best practices and long-term success planning.

Qualifications:

• 5+ years of experience in digital media sales, account management, or paid social strategy.
• Proven track record of meeting or exceeding revenue targets.
• Deep understanding of the mobile app advertising ecosystem, customer marketing funnel, and auction-based environments.
• Familiarity with mobile measurement providers (MMPs) such as AppsFlyer, Adjust, or Branch.
• Strong understanding of the customer marketing funnel, auction dynamics, and digital advertising landscape.
• Excellent communication skills - written, verbal, and visual - with a strong ability to craft and present narratives that drive action.
• Highly analytical; comfortable translating data into client-facing insights.
• Motivated self-starter who thrives in ambiguity and fast-paced environments.
• Proficiency in Excel/Google Sheets and strong understanding of performance measurement and attribution.

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You'll bring a blend of data-driven strategy, operational rigor, and audience insight to drive measurable impact across multiple channels and audiences. Partnering closely with Product Marketing, RevOps, and Sales, you'll architect scalable programs that educate the market, position Descript as an industry leader, and deliver efficient pipeline acceleration.

Key responsibilities include:

• Building and leading the overall demand generation and growth marketing strategy, across enterprise and self-serve segments, aligning to Descript's GTM and revenue goals.
• Developing and improving the systems we use to scale pipeline generation, ensuring marketing is consistently feeding our growing sales organization.
• Owning MQLs: direct and execute integrated, multi-channel campaigns that incorporate product positioning, audience insights, and creative from fellow marketing team members.
• Partnering with leadership across Marketing, Sales, and RevOps to drive alignment on funnel KPIs; build the learning loops that power continuous improvement in our strategy, tool stack, and creative execution for awareness, nurture, and conversion.
• Mentoring and managing a team of growth marketing professionals.
• Enhancing marketing automation, lead scoring, and reporting.

We're looking for someone with:

• 10+ years of experience in B2B SaaS demand generation or growth marketing, with at least 3–5 years in a leadership role managing teams.
• A proven track record of delivering pipeline and revenue growth.
• Deep expertise across acquisition, engagement, and nurture channels - including paid social, email, content syndication, and partnerships.
• Advanced knowledge of AI-powered marketing stacks and automation workflows.
• Analytical mindset with strong command of marketing metrics, attribution, and forecasting.
• Exceptional collaboration and communication skills; able to influence cross-functional stakeholders and present to executives.
• Strategic thinker with a bias for action - able to translate insights into scalable, creative programs that drive measurable outcomes.

The base salary range for this role is $203,000-230,000.

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Your primary goal will be to create demand by telling the right story, at the right time, across all the right channels. You'll work closely with our marketing ops and revenue ops teams to deliver campaign reporting, track pipeline contribution, and measure success against key metrics.

To succeed in this role, you'll need 4-6 years of experience in growth marketing, demand generation, or performance marketing at a B2B SaaS or technology company. You'll also need strong analytical skills, experience using marketing analytics platforms and CRM systems, and a solid understanding of B2B buyer journeys, lead scoring, and how to create smooth handoffs between marketing and sales.

In addition to your technical skills, you'll need to be a self-starter who can manage multiple campaigns, work with cross-functional teams, and deliver results in a fast-paced environment. You'll also need to be a clear communicator who can present campaign performance and pipeline impact to sales leaders and executives.

As a bonus, you'll get to work with a talented team of people who genuinely care about the work, each other, and our customers. We offer a comprehensive benefits package, including health insurance, dental and vision coverage, unlimited PTO, and a commuter stipend. And, of course, you'll get to enjoy the perks of working in a hybrid culture that brings teams together in person on Monday, Tuesday, Thursday, and Friday.

If you're ready to help shape the future of compensation alongside people who are smart, humble, and genuinely motivated by the problem we're solving, we'd love to meet you.

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Key Responsibilities:

• Own and grow a book of mid-market advertisers, acting as the main point of contact for both clients and agencies.
• Drive advertiser activation, retention, and revenue growth through thoughtful client consultation, performance analysis, and solution-oriented storytelling.
• Initiate and lead strategic sales conversations using market trends, performance data, and industry context to advise clients on how to scale on Reddit.
• Work with Account Strategists to implement and optimize campaigns to achieve your clients' advertising objectives across performance and brand campaigns.
• Monitor and report on key campaign metrics, providing actionable recommendations for continuous improvement.
• Identify and communicate product feedback and market insights to cross-functional teams to influence Reddit’s go-to-market strategy.
• Develop and execute sales strategies to hit and exceed quarterly revenue targets.
• Cultivate strong client relationships with a customer-first mindset, balancing client priorities with Reddit best practices and long-term success planning.

Required Qualifications:

• 5+ years of experience in digital media sales, account management, or paid social strategy.
• Proven track record of meeting or exceeding revenue targets.
• Strong understanding of the customer marketing funnel, auction dynamics, and digital advertising landscape.
• Excellent communication skills - written, verbal, and visual - with a strong ability to craft and present narratives that drive action.
• Highly analytical; comfortable translating data into client-facing insights.
• Motivated self-starter who thrives in ambiguity and fast-paced environments.
• Proficiency in Excel/Google Sheets and strong understanding of performance measurement and attribution.

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As a Client Account Executive, you will have end-to-end ownership to grow and retain your book of business across the Signature Goods segment. You will drive strategic conversations, guide campaign execution, and partner cross-functionally to help advertisers succeed on Reddit.

Core Responsibilities:

• Own and grow a book of mid-market advertisers, acting as the main point of contact for both clients and agencies.
• Drive advertiser activation, retention, and revenue growth through thoughtful client consultation, performance analysis, and solution-oriented storytelling.
• Initiate and lead strategic sales conversations using market trends, performance data, and industry context to advise clients on how to scale on Reddit.
• Work with Account Strategists to implement and optimize campaigns to achieve your clients' advertising objectives across performance and brand campaigns.
• Monitor and report on key campaign metrics, providing actionable recommendations for continuous improvement.
• Identify and communicate product feedback and market insights to cross-functional teams to influence Reddit’s go-to-market strategy.
• Develop and execute sales strategies to hit and exceed quarterly revenue targets.

Qualifications:

• 5+ years of experience in digital media sales, account management, or paid social strategy.
• Proven track record of meeting or exceeding revenue targets.
• Strong understanding of the customer marketing funnel, auction dynamics, and digital advertising landscape.
• Excellent communication skills - written, verbal, and visual - with a strong ability to craft and present narratives that drive action.
• Highly analytical; comfortable translating data into client-facing insights.
• Motivated self-starter who thrives in ambiguity and fast-paced environments.
• Proficiency in Excel/Google Sheets and strong understanding of performance measurement and attribution.

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As a Client Account Executive, you will have end-to-end ownership to grow and retain your book of business across the B2B Services segment. You will drive strategic conversations, guide campaign execution, and partner cross-functionally to help advertisers succeed on Reddit.

Core Responsibilities:

• Own and grow a book of mid-market advertisers, acting as the main point of contact for both clients and agencies.
• Drive advertiser activation, retention, and revenue growth through thoughtful client consultation, performance analysis, and solution-oriented storytelling.
• Initiate and lead strategic sales conversations using market trends, performance data, and industry context to advise clients on how to scale on Reddit.
• Work with Account Strategists to implement and optimize campaigns to achieve your clients' advertising objectives across performance and brand campaigns.
• Monitor and report on key campaign metrics, providing actionable recommendations for continuous improvement.
• Identify and communicate product feedback and market insights to cross-functional teams to influence Reddit’s go-to-market strategy.
• Develop and execute sales strategies to hit and exceed quarterly revenue targets.

Qualifications:

• 5+ years of experience in digital media sales, account management, or paid social strategy.
• Proven track record of meeting or exceeding revenue targets.
• Strong understanding of the customer marketing funnel, auction dynamics, and digital advertising landscape.
• Excellent communication skills - written, verbal, and visual - with a strong ability to craft and present narratives that drive action.
• Highly analytical; comfortable translating data into client-facing insights.
• Motivated self-starter who thrives in ambiguity and fast-paced environments.
• Proficiency in Excel/Google Sheets and strong understanding of performance measurement and attribution.

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Responsibilities:

• Deliver highly successful, brilliant campaigns that outperform KPIs, to budget and on-time.
• Define campaign delivery plans and measurement targets.
• Effectively track and optimise campaigns.
• Be a point of contact for our clients on day-to-day tasks and deliverables.
• Develop and implement guidelines and processes contributing to ideas around automation or process improvement.
• Contribute to developing best-practice roadmaps so that our Paid Social offering is continually developing.
• Mentor others across the practice, helping to grow capability and knowledge.

Requirements:

• 2+ years of experience in Paid Social delivery.
• Strong understanding of how other channels work and optimise together.
• Excellent presentation skills and strong data analysis and reporting skills.
• Strong attention to detail, methodical and process-oriented.
• Good understanding of automation, processes, and technology adoption/development.

What happens next?

We know searching for a job is tough, and we want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team.

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In this role, you will be responsible for delivering highly successful campaigns that outperform KPIs, to budget and on-time. You will start to define campaign delivery plans and measurement targets, effectively track and optimise campaigns, and be a point of contact for clients on day-to-day tasks and deliverables.

We are looking for someone with a strong Paid Social delivery track record, passion for their craft, and demonstrable success in optimising Paid Social campaigns and work through automation, processes, and technology adoption/development.

Some benefits for you include a hybrid salary scheme, 20 working days vacation, private healthcare, adaptive/hybrid working, and free breakfast and lunch in the office.

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The role will partner closely with engineering to design and build our next generation robust, and scalable tracking platform that minimizes manual intervention and maximizes signal quality and reliability.

You will work at the intersection of marketing, data and engineering. Your work will ensure that our marketing teams can leverage rich first-party signals to drive efficient growth, improve measurement, and unlock new opportunities for experimentation.

A typical day will involve developing solutions to upgrade our marketing tracking that minimize manual intervention while ensuring quality and reliability.

You will use AI tools to streamline and automate MarTech Ops responsibilities such as tag deployment, debugging, and monitoring signal health.

You will be hands on working in tag manager and our MMP to set up new ad vendors and QA marketing tracking.

You will partner with marketing and data science to deploy first party audiences for ad tracking and measurement.

You will stay up to date on global privacy frameworks and regulations (e.g., ATT, GDPR) to ensure all marketing tracking practices are compliant and uphold data integrity.

Your expertise will be required to lead, influence, and collaborate across organisational boundaries with a track record of building strong relationships with cross-functional partners.

We are particularly excited about applying AI to marketing technology , from automating tag deployment and debugging to building systems that monitor signal health and detect issues automatically.

This role is ideal for someone who is passionate about experimenting with AI tools, and improving complex marketing infrastructure.

Responsibilities: Develop solutions to upgrade our marketing tracking that minimize manual intervention while ensuring quality and reliability. Use AI tools to streamline and automate MarTech Ops responsibilities such as tag deployment, debugging, and monitoring signal health. Be hands on working in tag manager and our MMP to set up new ad vendors and QA marketing tracking. Partner with marketing and data science to deploy first party audiences for ad tracking and measurement. Stay up to date on global privacy frameworks and regulations (e.g., ATT, GDPR) to ensure all marketing tracking practices are compliant and uphold data integrity.

Requirements: 8+ years of relevant work experience, ideally in a high-growth tech startup, performance-oriented marketing organisation, or agency. Hands-on experience with paid social and performance advertising platforms such as Meta and Google. Experience using AI tools to automate operational workflows. Experience working with tag management systems such as Google Tag Manager, CAPI solutions and mobile measurement platforms such as Singular, AppsFlyer or Adjust. Strong analytical skills that can adapt to new tools and capabilities. Understanding of how privacy frameworks and regulations (such as ATT and GDPR) impact marketing measurement and tracking. Proven ability to lead, influence, and collaborate across organisational boundaries with a track record of building strong relationships with cross-functional partners.

Preferred qualifications: Passion for building systems that reduce manual work and allow teams to focus on higher-impact strategic initiatives. Experience partnering closely with engineering teams to design scalable systems and automation. Willingness and ability to get into the technical weeds when troubleshooting complex issues across tracking systems, APIs, and data pipelines. Current or previous experience being an Airbnb host is a plus.

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We're looking for someone with a strong academic background and a keen passion for learning. You should be passionate about growing your career in marketing and developing skills in strategy, innovation, and client leadership. Good data analysis skills and strong attention to detail are also essential.

In this role, you will have the opportunity to work with our team to deliver campaigns that drive results and grow our clients' businesses. You will also have access to training and development opportunities to help you grow your skills and advance your career.

If you're looking for a challenging and rewarding role in digital marketing, we encourage you to apply.

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Key responsibilities include:

• Delivering highly successful campaigns that outperform KPIs, to budget and on-time
• Effectively tracking and optimising campaigns
• Developing and implementing guidelines and processes
• Contributing to developing the Paid Social best-practice roadmap
• Escalating client teams to ensure work is delivered to standard and on time
• Leading and mentoring others across the practice to grow capability and knowledge

Requirements include:

• Strong Paid Social delivery knowledge and 4+ years of experience
• Demonstrable success in optimising Paid Social campaigns and work through automation, processes and technology adoption/development
• Good understanding of how other channels work and optimise together
• Excellent presentation skills and strong data analysis and reporting skills
• Strong attention to detail, methodical and process orientated

What success looks like in this role includes effective campaign creation and delivery metrics, internal targets/metrics on technology adoption and process optimisation met, and client satisfaction targets being met.

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As a key member of the Digital Marketing team, you will lead the strategy and execution of account-based marketing (ABM) to drive high-quality pipeline and revenue for our priority segments. You'll serve as the central connector between Marketing, Sales, and Revenue teams, translating complex go-to-market strategies into coordinated, multi-channel activation plans.

By leveraging performance data across paid social, display, and content syndication, you will continuously optimize our narrative to ensure a seamless and impactful experience for our most strategic accounts.

Responsibilities

• Own the end-to-end account-based marketing (ABM) strategy for priority segments and accounts
• Translate go-to-market priorities into strategic campaigns
• Define account segmentation and tiering in partnership with Sales, Revenue, and Product Marketing
• Lead digital ABM execution across paid social, display, and other account-based channels
• Collaborate with other Digital Marketing team members to develop and apply insights across ABM programs
• Partner with Lifecycle, Events, and Customer Marketing teams to align ABM programs and deliver cohesive account journeys
• Establish operating processes and communication frameworks to align Marketing and Sales around ABM
• Build and maintain reporting that measures ABM impact across engagement, pipeline, and revenue

Qualifications

• 5+ years of experience B2B marketing, with direct ownership of account-based marketing or account-centric demand programs
• Experience fintech or startup environments, preferred
• Proficiency in any data visualization tool
• Ability to translate performance data into clear insights and recommendations for stakeholders
• Proven track record of executing ABM programs that influenced pipeline and/or revenue outcomes
• Excellent written and verbal communication skills and ability to convey complex concepts to wide audiences
• Demonstrated ability to build cross-functional partnerships
• Solution-oriented, proactive mindset and ability to thrive in ambiguity

Additional Information

Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description.

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Your day-to-day will involve owning analytical coverage across growth marketing, registration, and website, setting measurement frameworks, building scalable reporting, and driving the analytical roadmap for your domain. You will lead analysis on complex, ambiguous questions: incrementality testing, LTV and payback modeling, attribution deep dives, funnel decomposition, and cohort analysis.

You will build and own dbt models that encode business logic for your domain in a scalable, reusable way to power dashboards, reporting, and stakeholder self-serve. You will build and maintain Tableau dashboards that give marketing and leadership a clear, reliable view of performance across growth, registration, and web.

You will partner directly with marketing stakeholders to scope analytical problems, pressure-test interpretations, and make sure findings land as decisions, not just slide decks. You will use Claude fluently as a daily productivity layer, accelerating SQL, generating documentation, QA-ing work, and building faster analytical workflows.

You will mentor and raise the floor for junior analysts on the team. You will review their work, help them think through ambiguous problems, and set the standard for analytical quality. You will identify gaps before they become problems, from data quality and metric definitions to reporting coverage and stakeholder understanding. You will own the fix, not just the flag.

We are looking for someone with 4–8 years of experience in a data or analytics role, with hands-on experience in at least one marketing channel: paid search (preferred), paid social, TV/CTV, affiliates, direct mail, or similar. You should understand how that channel's data works, how it's structured, what the key metrics are, and how performance is measured and reported. Multi-channel experience is a strong plus.

You should have strong, proven SQL ability. You should write clean, efficient queries across complex schemas and build analytics logic others can maintain. Dbt experience, including owning models in production, is a strong plus. You should be proficient with Claude or similar AI tools for analytical work. You should use them to move faster, not as a crutch. You should know how to validate outputs rather than ship the first answer.

You should write readable, well-structured Python for analytical work: data manipulation, automation, or scripting. Your code should be something a teammate can pick up and maintain. You should understand how attribution models work, what makes a good experiment, and how to think about LTV, CAC, and payback period without needing a primer.

You should be proactive and not wait to be asked. You should spot the gap, scope the work, and drive it to a conclusion. Your stakeholders shouldn't have to manage your backlog. You should be able to take a fuzzy business question and turn it into a clear analytical plan. You should ask the right clarifying questions and bring structure without needing the problem handed to you pre-scoped.

You should communicate findings in a way that drives decisions. You should know when a chart is enough and when you need a narrative. You've presented to senior stakeholders and know how to calibrate.

Preferred experience includes breadth across multiple marketing channels: paid search, paid social, TV/CTV, affiliates, or others. Hands-on experience with experiment design and incrementality testing is also preferred. Experience with Snowflake or a similar cloud data warehouse is a plus. Experience mentoring or reviewing the work of junior analysts is also a plus.

Work perks at Greenlight include medical, dental, vision, and HSA match, paid life insurance, AD&D, and disability benefits, traditional 401k with company match, unlimited PTO, paid company holidays and pop-up bonus holidays, professional development stipends, mental health resources, 1:1 financial planners, fertility healthcare, 100% paid parental and caregiving leave, plus cleaning service and meals during your leave, flexible WFH, both remote and in-office opportunities, fully stocked kitchen, catered lunches, and occasional in-office happy hours, employee resource groups.

Our stance on salaries is that Greenlight provides a competitive compensation package with a market-based approach to pay and will vary depending on your location, experience, and skill set. The total compensation package for this position will also include a discretionary performance bonus, equity rewards, medical benefits, 401K match, and more. Greenlight conducts continuous compensation evaluations across departments and geographies to ensure we are keeping our pay current and competitive.

The estimated base pay range for this position in NY, CA, WA is $125,000-145,000. The estimated base pay range for this position in CO is $125,000-135,000.

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We are looking for a Senior Digital Analytics Consultant to join our London-based consulting team. As a Senior Digital Analytics Consultant, you will play a key role in delivering data-led projects to multiple big brand clients across industries such as luxury, automotive, retail and beauty.

About the Role

• You will work as part of a small, collaborative team to deliver high-quality outcomes for a variety of projects in the Ad Tech and Web Analytics space.
• You will meet client requirements within agreed deadlines, keeping track of required tasks for each project and liaising with relevant owners internally and externally.
• You will develop a sharp, operational expertise about web analytics and media-buy topics.
• You will occasionally travel within the UK or abroad when safe to do so.

Relevant Experience

• You should be educated to degree level.
• You should have 3+ years of experience in activation of marketing campaigns (Paid Search/Programmatic Display/Paid Social) across both Brand and Performance strategies.
• You should have hands-on experience working directly with various advertising technologies (DV360, Google Ads, Campaign Manager, Search Ads 360, Meta Ads Manager etc).
• You should have experience working with clients across multiple markets and/or brands.
• You should have knowledge and track record of creating/deploying cross-channel strategies, activating media tests and audience-led marketing programmes.
• You should have a proven track record of working within cross-functional/cross-platform digital projects with large groups of stakeholders and project team members.

Benefits

• You will be part of a multicultural, dynamic and fast-growing team.
• You will receive continuous (and certified) training on the digital ecosystem and technologies.
• You will receive a phone allowance.
• You will receive private medical coverage through AXA.
• You will receive a Transport for London travel card allowance.
• You will have the flexibility to work remotely for part of the week.
• You will receive 25 days holiday per year, in addition to UK bank and public holidays.
• You will be eligible for a company pension plan.
• You will be eligible for company-sponsored sporting and social activities.
• You will be eligible for Cyclescheme.

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As a Paid Acquisition Specialist at Cursor, you will be responsible for owning and scaling paid acquisition across various channels, including Google Ads, LinkedIn, Meta, Reddit, YouTube, and emerging developer-focused platforms. Your primary goal will be to build and optimize full-funnel campaigns that drive qualified signups, pipeline, and revenue, not just clicks.

You will develop channel strategy across search, paid social, retargeting, and experimentation budgets, and test ad copy and creative angles tailored to technical audiences. You will also partner closely with creative, content, and product marketing to ship high-performing ad concepts and landing page iterations.

Your responsibilities will include managing campaign structure, keyword strategy, audience segmentation, and bidding to improve CAC and payback. You will own measurement and attribution, with support from ops and engineering: tracking setup, conversion quality, offline conversion imports, and incrementality testing.

You will analyse performance trends and communicate results clearly through dashboards, reporting, and weekly insights. You will run structured experiments to identify new growth levers (new audiences, formats, offers, onboarding flows), and collaborate with sales, lifecycle, and data teams to improve lead quality and conversion rates downstream.

You may be a fit if

We are actively hiring for both senior and junior roles. To be a good fit for this position, you should have proven ability to manage meaningful monthly budgets and scale spend efficiently while maintaining performance.

You should have deep expertise in Google Ads (Search, YouTube, Performance Max) and at least one major paid social platform. You should also have strong understanding of funnel metrics: CAC, LTV, payback period, and conversion rates.

Experience with analytics and attribution tools is also required. You should have highly analytical mindset with comfort in spreadsheets, cohort analysis, and performance modeling. You should be able to move fast, test often, and iterate based on data and user insight.

Benefits

• Competitive salary
• Opportunity to work with a talented team
• Flexible working hours
• Professional development opportunities

How to apply

To apply for this position, please submit your resume, cover letter, and any relevant work samples. We look forward to hearing from you!

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Start with an opening paragraph (no heading): what the role is, who the company is, why it matters. If the ad mentions salary, include it here.

Rephrase bullet points in your own words while keeping the factual content. Combine related points where it makes sense.

For benefits/perks: gather them from anywhere in the ad into one section. If the ad mentions nothing about benefits, omit a benefits section entirely.

Do not invent information that is not in the original ad.

Job Description

We're looking for a data-driven, strategic and execution-focused Growth Marketing/Performance Marketing Lead to manage Replit's PLG and self-serve paid acquisition channels. We're looking for someone who can inherit an existing program and immediately drive efficiency, optimization, and scale. Your job is to squeeze more signal from what's working, prune what isn't, and bring a relentless experimentation mindset to accelerating our self-serve growth engine.

You'll work directly with our Head of Growth Marketing and collaborate closely with Creative, Product and Data. This role is ideal for someone who thrives in a high-velocity environment, is deeply channel-native, and is obsessed with improving CAC, conversion rates, and LTV across every stage of the self-serve funnel.

Responsibilities

Own and optimize paid acquisition across PLG channels

Take full accountability for self-serve new user acquisition, free-to-paid conversion, and paid channel efficiency primarily focused on SEM/paid search, but able to lean into other channels such as paid social, display, programmatic, and affiliate

Manage multi-million dollar media budgets with a clear focus on CAC efficiency and return on ad spend

Take a full funnel performance approach from impression to activated paying user — including landing pages, onboarding flow touchpoints, and trial conversion

Drive continuous optimization and a rigorous testing culture

Identify performance gaps and inefficiencies across existing campaigns and channels; develop and execute a prioritized roadmap to address them

Design and run structured A/B and multivariate experiments across creative, copy, audiences, landing pages, and bidding strategies

Establish benchmarks, performance baselines, and a regular cadence of insights reporting to stakeholders

Scale what's working — and build what's missing

Lead channel expansion efforts: identify emerging acquisition opportunities in programmatic, connected TV, or new affiliate partnerships

Partner with Creative and Design teams to develop and iterate on high-performing ad assets optimized for each channel and audience

Develop audience segmentation strategies that target the right users — with channel-appropriate messaging

Build measurement infrastructure and attribution rigor

Partner with Data to ensure accurate measurement of paid channel contribution across the self-serve funnel

Develop incrementality testing frameworks to move beyond last-click and measure true paid lift

Track and report on full-funnel metrics

What You'll Bring

7+ years of performance marketing experience with expertise and hands-on expertise specifically in SEM/Paid Search. Experience with other channels such as paid social (Meta, TikTok, LinkedIn), display, programmatic, and affiliate channels are valuable

Proven track record inheriting and meaningfully improving an existing paid acquisition program — not just maintaining, but finding new efficiency and growth levers

Deep fluency in performance measurement: you understand attribution models, incrementality, MMM basics, and can design experiments that produce actionable signal

Strong analytical skills — you're comfortable pulling your own data, building dashboards, and translating numbers into decisions without waiting for a data team

Experience marketing consumer or prosumer SaaS products with a product-led or freemium growth model at a high growth tech company

Creative instincts backed by data — you know how to brief creative teams and evaluate assets against performance goals, not just aesthetics

Benefits

Competitive Salary & Equity

401(k) Program with a 4% match

Health, Dental, Vision and Life Insurance

Short Term and Long Term Disability

Paid Parental, Medical, Caregiver Leave

Commuter Benefits

Monthly Wellness Stipend

Autonomous Work Environment

In Office Set-Up Reimbursement

Flexible Time Off (FTO) + Holidays

Quarterly Team Gatherings

In Office Amenities

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San Francisco; New York City

Employment Type

Full time

Location Type

Hybrid

Department

Compensation

• $239K – $265K • Offers Equity

The base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. If the role is non-exempt, overtime pay will be provided consistent with applicable laws. In addition to the salary range listed above, total compensation also includes generous equity, performance-related bonus(es) for eligible employees, and the following benefits.

• Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts

• Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)

• 401(k) retirement plan with employer match

• Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), plus paid medical and caregiver leave (up to 8 weeks)

• Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees

• 13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time (1 hour per 30 hours worked, or more, as required by applicable state or local law)

• Mental health and wellness support

• Employer-paid basic life and disability coverage

• Annual learning and development stipend to fuel your professional growth

• Daily meals in our offices, and meal delivery credits as eligible

• Relocation support for eligible employees

• Additional taxable fringe benefits, such as charitable donation matching and wellness stipends, may also be provided.

More details about our benefits are available to candidates during the hiring process.

This role is at-will and OpenAI reserves the right to modify base pay and other compensation components at any time based on individual performance, team or company results, or market conditions.

About this Team

We are hiring dedicated channel leaders to own and scale Paid Search or Paid Social globally. This leader will define channel strategy, oversee execution at scale, and partner cross-functionally to maximize incremental impact and long-term user value. These are high-ownership roles responsible for channel strategy, day-to-day execution, experimentation, and performance outcomes across a global portfolio.

You will partner closely with product, engineering, data science, finance, design, and broader marketing to connect out-of-product experiences to in-product journeys, improve conversion, and optimize for long-term value (LTV), not just top-of-funnel efficiency. This team thrives on rapid iteration, rigorous measurement, and creative problem solving, while keeping user value at the center of every decision.

This role is based in San Francisco. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.

In this role, you will:

• Own channel strategy and execution for either Paid Search or Paid Social, including planning, forecasting, budget pacing, and performance management across a global portfolio.

• Drive experimentation and incrementality measurement, defining hypotheses, designing tests (e.g., geo/holdout where feasible), and translating results into scalable playbooks.

• Optimize full-funnel performance, from acquisition through activation and retention, with a focus on durable unit economics (LTV/CAC, payback, cohort quality).

• Build and evolve performance systems, including reporting, decision frameworks, and operational processes that improve speed, quality, and repeatability.

• Partner cross-functionally with product, engineering, and data science to improve conversion journeys, measurement foundations, and growth tooling.

• Develop AI-enabled workflows that increase iteration velocity across creative, targeting, insights, and optimization, while maintaining quality and control.

• Expand global reach thoughtfully, incorporating localization, regional platform nuance, and market-level performance differences.

• Build AI-first creative systems, collaborating with design to rapidly prototype and test high-performing assets.

You might thrive in this role if you have:

• 8+ years of experience in growth or performance marketing, ideally in high-growth tech and/or subscription products.

• 6+ years of deep, hands-on experience owning Paid Search _or_ Paid Social at an operational and strategic level.

• A track record of launching, scaling, and optimizing paid programs at significant budget levels with clear performance outcomes.

• Experience scaling global programs across multiple languages/regions with nuanced localization strategies.

• Strong analytical and measurement skills, including comfort with experimentation, incrementality concepts, and translating analysis into decisions.

• Experience partnering cross-functionally (product, engineering, data science, finance) to ship improvements and build durable growth systems.

• A test-and-learn mindset and comfort operating in fast-moving, ambiguous environments.

• Excellent stakeholder management and communication skills, with the ability to align teams around goals, tradeoffs, and execution plans.

• Experience with marketing tooling, BI, and measurement stacks (e.g., analytics, experimentation platforms, internal reporting), plus a willingness to adopt AI-enabled workflows.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products.

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What you'll do

• Lead and develop a high-performing team responsible for driving key metrics across the player journey, including paid media, paid social, programmatic display, and CRM marketing
• Champion a data-driven approach, leveraging analytics to optimize campaigns at scale

What you need

• Proven leadership experience in lifecycle marketing, growth marketing, or performance marketing within the gaming or digital product space
• Deep expertise in paid media, paid social, SEO, and account-based marketing

XML job scraping automation by YubHub

What you'll do

• Lead and develop a high-performing team responsible for driving key metrics across the player journey, including paid media, paid social, programmatic display, and CRM marketing
• Champion a data-driven approach, leveraging analytics to optimize campaigns at scale

What you need

• Proven leadership experience in lifecycle marketing, growth marketing, or performance marketing within the gaming or digital product space
• Deep expertise in paid media, paid social, SEO, and account-based marketing

XML job scraping automation by YubHub