{"version":"0.1","company":{"name":"YubHub","url":"https://yubhub.co","jobsUrl":"https://yubhub.co/jobs/skill/paid-amplification"},"x-facet":{"type":"skill","slug":"paid-amplification","display":"Paid Amplification","count":1},"x-feed-size-limit":100,"x-feed-sort":"enriched_at desc","x-feed-notice":"This feed contains at most 100 jobs (the most recently enriched). For the full corpus, use the paginated /stats/by-facet endpoint or /search.","x-generator":"yubhub-xml-generator","x-rights":"Free to redistribute with attribution: \"Data by YubHub (https://yubhub.co)\"","x-schema":"Each entry in `jobs` follows https://schema.org/JobPosting. YubHub-native raw fields carry `x-` prefix.","jobs":[{"@context":"https://schema.org","@type":"JobPosting","identifier":{"@type":"PropertyValue","name":"YubHub","value":"job_ecef6aff-5b6"},"title":"Content Activation Lead","description":"<p>We&#39;re looking for a Content Activation Lead to help get Stripe&#39;s best stories in front of the right audiences,and make every flagship asset work harder. This role sits at the intersection of editorial, campaigns, demand generation, ops, and analytics.</p>\n<p>As a Content Activation Lead, you&#39;ll own distribution strategy, content merchandising, derivative content creation, experimentation, and measurement. You&#39;ll partner with our global campaign leads to map each content piece to the right audiences, regions, and lifecycle stages, and ensure we have channel-appropriate distribution plans for each piece.</p>\n<p>You&#39;ll work with Campaigns team to orchestrate content distribution across owned/earned/paid: email, web, in-product, social (LinkedIn, X, YouTube), and beyond. You&#39;ll own content merchandising: atomize longform and data-driven pieces into derivatives (email, social, short video, infographics). Run A/B and multivariate tests, messaging and creative testing, and user research to determine what performs for each campaign audience (persona, segment, etc).</p>\n<p>You&#39;ll establish activation playbooks and modular content kits per campaign (channel specs, templates, snippet libraries, creative guidance) and enable cross-functional partner teams to use them (PMM, Campaigns, regional marketing, Sales, etc). You&#39;ll leverage AI thoughtfully to scale repackaging, summaries, thumbnails, and QA,while maintaining human editorial standards.</p>\n<p>You&#39;ll partner with Marketing Ops, Marketing Analytics, and Data Science to shape, refine, and extend our measurement of content performance, build dashboards, run lift/incrementality analyses, and codify repeatable playbooks from wins. You&#39;ll report performance and insights via monthly/quarterly readouts; drive continuous feedback loops with Campaigns, PMM, and regional teams.</p>\n<p>We&#39;re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.</p>\n<p>Minimum requirements:</p>\n<ul>\n<li>An impact-oriented marketer. You’re audience- and channel-first, able to translate longform written pieces into high-performing, channel-native content.</li>\n<li>Demand-oriented. You deeply understand the “machine” of generating demand across teams, tactics, and geographies; you have a point of view on how content should fit into and drive outcomes from said machine.</li>\n<li>Structured and strategic. You build clear frameworks, playbooks, and calendars that scale across regions, segments, and channels.</li>\n<li>Data fluent. You design experiments and interpret results (funnel metrics, cohort and content performance). Comfortable with GA4/Looker/Amplitude, marketing automation (e.g., Marketo/Braze), and A/B tools; basic SQL a plus.</li>\n<li>Organized. You can run an editorial calendar, manage cross-functional reviews, and ship on time. Proficient with project tools (Asana/Airtable) and CMS workflows; solid vendor management.</li>\n<li>Strong editor and writer. You move fluidly from strategy to hands-on execution,briefing, writing, editing, storyboarding, and shipping derivatives with a high quality bar.</li>\n<li>A team player. You partner deeply with Editorial, Campaigns, PMM, Design, Marketing Ops, Analytics/DS, PR/Comms, Regional Marketing, and Sales; strong stakeholder management and communication.</li>\n<li>Experience. 10+ years in content marketing/activation/growth/editorial at a B2B tech or fintech company (or equivalent); working knowledge of SEO, social, email, paid amplification, localization, and accessibility best practices. Global experience a plus.</li>\n</ul>\n<p style=\"margin-top:24px;font-size:13px;color:#666;\">XML job scraping automation by <a href=\"https://yubhub.co\">YubHub</a></p>","url":"https://yubhub.co/jobs/job_ecef6aff-5b6","directApply":true,"hiringOrganization":{"@type":"Organization","name":"Stripe","sameAs":"https://stripe.com/","logo":"https://logos.yubhub.co/stripe.com.png"},"x-apply-url":"https://job-boards.greenhouse.io/stripe/jobs/7364062","x-work-arrangement":"remote","x-experience-level":"senior","x-job-type":"full-time","x-salary-range":null,"x-skills-required":["content marketing","activation","growth","editorial","SEO","social media","email marketing","paid amplification","localization","accessibility best practices"],"x-skills-preferred":[],"datePosted":"2026-03-31T18:08:58.799Z","jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"US"}},"jobLocationType":"TELECOMMUTE","employmentType":"FULL_TIME","occupationalCategory":"Marketing","industry":"Technology","skills":"content marketing, activation, growth, editorial, SEO, social media, email marketing, paid amplification, localization, accessibility best practices"}]}