At Bayer, we're seeking an Associate Manager, Amazon Insights and Analytics to join our Consumer Health team. As a key member of our marketing department, you will be responsible for transforming complex Amazon datasets into actionable sales strategies. Your primary goal will be to identify trends in customer behavior, help optimize promotional spend, and provide actionable insights to support revenue growth.
\nYour tasks and responsibilities will include: Transforming weekly performance data into concise, executive-ready performance drivers and drags that explain why sales moved and what the immediate next step should be. Trend identification: highlighting emerging consumer search patterns before they become mainstream. Analyzing Amazon Brand Analytics and profitero and Circana data to understand consumer performance and market share performance. Conducting post-event deep dives for tentpole events (e.g., Prime Day, Black Friday) to measure ROI and inform future forecasting, promo depth, and participation. Monitoring competitor pricing moves and in-market performance to highlight any action that needs to be taken. Conversion optimization: monitoring the Buy Box and Glance Views to alert the Sales team of any traffic drops or conversion leaks that require immediate action. Consumer sentiment analysis: monitoring review counts and star ratings to provide Sales with feedback on product quality or Frequently Bought Together trends. Dashboard ownership: designing and maintaining automated sales reporting frameworks using Power BI, Tableau, Excel, and any new reporting tools. KPI management: defining and monitoring critical metrics, including Topline Sales, Glance Views, Conversion Rate (CR), Subscription, Profitability, and additional priority KPIs. Standardized reporting: delivering weekly, monthly, and quarterly business reviews to sales team and key internal stakeholders, highlighting Wins and Opportunities based on sales volume and market share. New item launches: creating the Launch Blueprint for new SKUs, using historical category data to set realistic sales targets and advertising benchmarks. Tracking competitor out-of-stock events, pricing, or promotional changes to provide Sales with live-time opportunities/challenges.
\nTo succeed in this role, you will need: A bachelor's degree in Business, Finance, Economics, Statistics, or a related analytical field. 2-4+ years of experience in e-commerce analytics, retail, or a CPG environment. Advanced Excel skills, including pivot tables, VLOOKUP/XLOOKUP, and complex data modeling. Proven experience building dashboards in Power BI or Tableau. A sales-first mindset, with the ability to see a data point and immediately translate it into a revenue-generating idea. Agility, with comfort working in a fast-paced environment where data is needed quickly. Experience with third-party Amazon tools, such as Pacvue, Helium10, CommerceIQ, Stackline, NielsenIQ, Profitero, or similar tools. Amazon fluency, with expertise in Vendor Central and familiarity with Amazon Marketing Cloud.
\nAs an Associate Manager, Amazon Insights and Analytics, you can expect to be paid a salary of approximately $115-173k, with additional compensation possible through a bonus or incentive program. Benefits include health care, vision, dental, retirement, PTO, sick leave, and more.
\nIf you're interested in joining our team and contributing to our mission of Health for all, Hunger for none, please apply now.
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\nIn this role, you will shape the category vision by translating consumer, customer and market insights into clear commercial direction, helping both Tony’s and our retail partners grow the chocolate category in a sustainable and impactful way.
\nYou will work closely with key customers such as Albert Heijn and Jumbo, using tools like NielsenIQ, SIS and Seven to uncover opportunities, build compelling category stories and guide assortment, pricing and promotional recommendations.
\nYou turn complex data into simple narratives that guide both internal decision-making and external customer conversations.
\nCollaboration sits at the core of this role. You work daily with Sales, Marketing, Finance, NPD and Operations to inform long-term plans, sharpen business cases, support innovations and ensure our market strategy is grounded in facts.
\nYou also lead and develop a junior Category Manager that will be reporting to you, building the capability and maturity of the category function within Tony’s.
\nReporting to the Head of Sales Benelux, you are a trusted partner to senior stakeholders and help drive profitable growth through a challenger mindset, strong analytical skills and compelling insight-led storytelling.
\nAll wrapped up, in this role you will:
\nRequirements
\nOur new flavour:
\nBenefits
\nAt Tony's you will get the opportunity to be part of something extraordinary; first and foremost, by making real impact in the world but also enjoying the nice benefits we provide as you help us succeed.
\nWe’re dedicated to enabling all Tonys to grow and develop their careers and therefore we offer training programs, regular feedback cycles, coaching and a generous L&D budget.
\nWe also offer a wide range of additional benefits, including a luxurious vega-lunch, company bonus, minimum of 28 holidays, inspirational team updates, unforgettable events like the Tony's Carnaval and unlimited chocolate.
\nBut we also know chocolate won’t cover the bills, so we’ve made sure your salary is just as rewarding.
\nFor this role that means a base salary between EUR 65 – 80k on a yearly basis including holiday pay, plus a company car or car allowance.
\nSounds like you? Are you passionate about making a difference in the world? Look no further! If you're ready to take the chocolate industry to new heights with us, we'd love to hear from you!
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