This role will focus on supporting the day-to-day GTM operation and marketing coordination across partnerships and product launch initiatives.

Key responsibilities include:

• Supporting the development and roll-out of marketing deliverables for new partnerships and custom product launches
• Working closely with the partnership and product team to determine launch priorities, project scope, and go-to-market approach
• Assisting in the day-to-day operation and project tracking, coordinating with the product and creative teams to ensure launch materials are met on time
• Collaborating with cross-functional teams to coordinate go-to-market efforts and ensure unified execution across all touchpoints

Ideal candidate will be detail-oriented, a constant communicator, and have strong organizational and problem-solving skills to deliver results in a fast-paced environment.

Passion and knowledge of gaming, esports, and PC is preferred.

Creativity and ingenuity are equally valued.

Bachelor’s degree in business, marketing, or related field required.

2+ years of experience in partnerships, marketing, or a related role—ideally within the gaming, tech, or consumer electronics sectors.

Strong understanding of the gaming community, including trends, influences, and ecosystems.

Familiarity with digital marketing channels and tools for promoting partnerships.

Proactive, self-starter with a solution-oriented mindset and excellent project management abilities.

Detail-oriented with strong organizational and communication skills.

Collaborative and team-oriented with good leadership and analytical skills.

Annual Salary Range $60,000—$80,000 USD

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Key responsibilities include:

• Assisting in developing and maintaining strong relationships with gaming organisations, influencers, and partners
• Collaborating with internal marketing teams to ensure partnerships align with organisational goals
• Conducting partnership reviews to evaluate the performance and effectiveness of ongoing collaborations
• Identifying new partnership opportunities, such as gaming forums, competitions, and events
• Managing customisation projects related to partnerships to enhance brand visibility and drive marketing growth
• Assisting in coordinating the creation of promotional materials, digital content, and collateral to support partnership initiatives
• Providing product training to partners to ensure they are well-equipped to represent and promote the brand effectively

Essential skills and experience include:

• A marketing/PR qualification
• 1-3 years of experience in partnerships, sponsorships, marketing, or a related role, preferably within the gaming, esports, or entertainment industries
• Previous experience in partnerships, sponsorships, or esports industry-related roles is a plus
• Strong understanding of the gaming community, including trends, influences, and event ecosystems
• Excellent communication and interpersonal skills, with the ability to build and maintain relationships with diverse stakeholders
• Strong organisational and project management skills, with attention to detail
• Ability to work collaboratively in a fast-paced and dynamic environment
• Familiarity with digital marketing channels and tools for promoting partnerships

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Responsibilities:

• Strategy & Planning
  • Manage the long-term strategy, roadmap and execution of EA Esports live broadcasts, including FC Pro, MCS, Apex Legends Global Series (ALGS) and future esports programmes.
  • Oversee pre-production activities such as concept development, briefing, scripting, and scheduling to ensure understanding of brand and team goals.
  • Champion new formats, technologies, and distribution opportunities to expand the reach and deepen fan engagement
  • Shape editorial direction by determining coverage angles, identifying new content opportunities, and driving innovation in broadcast storytelling.
• Production Management
  • Manage a team of two direct reports, providing creative guidance, career development, and performance management.
  • Oversee vendor partners, setting quality benchmarks, driving efficiency and ensuring understanding of EA's global broadcast standards.
  • Partner with team members including Product Ops, League Ops, Product Strategy, Talent, Partnerships, PR and Brand Marketing to meet shared goals, broadcast needs & deliverables.
  • Manage post-production processes, including final asset delivery, post-mortems, and quality improvements.
  • Foster a collaborative team culture that supports innovation, accountability, and partnership.
• Live Show Execution & Audience Growth
  • Set vision for on-air talent strategy and programming to maximise audience growth.
  • Make real-time decisions during live broadcasts to shape the on-air product and viewer experience.
  • Curate programming that reflects brand messaging, engages fans & drives goals.
  • Stay ahead of media and entertainment trends to fuel new broadcast and content development.
• Technical & Creative Leadership
  • Oversee post-production and transmission operations by managing EA's external production agency, ensuring world-class broadcast workflows, infrastructure, and delivery.
  • Provide creative and operational direction to agency partners so that all productions align with EA's brand standards, storytelling priorities, and audience growth goals.
• Partner Management & Reporting
  • Brief leadership on broadcast updates, performance, approach and growth opportunities to keep partners informed.
  • Establish Goals, measurement techniques, and reporting documents for internal and external use.
  • Analyse show metrics & audience feedback to evolve broadcast strategies & execution.

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Pre-requisites include approximately 15 years or above marketing experience preferably in the gaming/tech or retail industry, extensive experience in all aspects of developing and maintaining marketing strategies to meet company objectives, strong understanding of gamer mindset and the gaming and consumer electronics industry and requirements, well-versed in marketing trends, terminology, and best practices, willing to travel and work in a multi-national team of professionals, excellent verbal and written communication skills, and good to have understanding of esports and essential AI tools for work such as MS Co-pilot.

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As Marketing Manager, you will be responsible for further growing our business in the Netherlands and Belgium. This is an interim position for 12 months, and the role can be available part-time as well as full-time.

Your main goal will be to grow sell-out and increase market shares in cooperation with the Regional Sales Manager. You will establish solid, direct connections with key retailers and marketing associates in the region, while ensuring a healthy, data-oriented operation that emphasizes both revenue and profitability.

Core Responsibilities:

• Create and execute a marketing strategy aimed at reaching sales and profit objectives set for the region.
• Work with 3-6 month rolling marketing plans with all defined “Key Accounts”, always with the focus on aligning the accounts in line with SteelSeries' goal of building a healthy and sell-out driven business.
• Establish solid partnerships with various channel partners such as retailers, e-tailers, and distribution firms.
• PR & Comms: Build and maintain relationships with local PR agencies and through them target media contacts in the region.
• Content: help in adapting global content, which can be distributed through own channels and to local retailers/etailers to ensure a prominent brand presence among end-consumers.
• Paid Media: Planning and execution of local paid media campaigns in cooperation with agencies and internal paid media department. Adapting global approach to local market or developing your own if needed.
• Influencers: Build campaigns on a quarterly basis, with relevant influencers in the region, to increase brand awareness and promote sell-out with key accounts.
• Develop a strong relationship with the Marketing Team in both the region and EMEA Services hub to ensure the coordination and implementation of local/regional marketing activities.
• Provide market feedback on trends, opportunities, products, sales and other relevant developments.
• Ability to work extended hours as business needs dictate and availability for frequent meetings with key accounts, marketing teams, other important stakeholders and to attend key tradeshows, fairs and events.
• Improve understanding of customer needs in the region and bring this knowledge to headquarters.

Qualifications and Skill Requirements

• 2+ years of experience from a similar role within Consumer Electronics (or Gaming).
• In-depth understanding of social media sites such as Facebook, Instagram, Twitter, Reddit, and YouTube.
• Experience working with ecommerce platforms is highly beneficial.
• Practical experience with key paid media platforms such as Meta, Google, and Amazon will be particularly beneficial.
• Ability to use MS Excel on an intermediate level or higher.
• Understanding and ability to implement premium brand positioning across all sales channels.
• Having a deep engagement with the world of esports and gaming can be beneficial.
• English and Dutch spoken and written fluently.

Personal Characteristics

• Primary duties include effective planning and analysis of market conditions. Tracking performance of both SteelSeries and competitive brands is essential. Key characteristics should involve a focus on analysis and a well-organized work process.
• Proficiency in handling the fluctuating marketing terrain and an openness to adopting new technologies and ideas.
• The role offers a very interesting and challenging opportunity to become a significant part of a company which is on a tremendous growth journey. This role should attract individuals who are motivated and take the initiative in their work
• Thriving in this role involves having a genuine enjoyment for evolving workspaces and possessing proficient commercial, interpersonal, and communication abilities.

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As Marketing Manager, you will be faced with a challenge to further grow our business in Middle East and Africa. Resources will be limited and will require taking some tough strategic decisions on key focus areas. Main goal – growing sell out and increasing market shares in cooperation with Regional Sales Manager. Your role will involve establishing solid, direct connections with key retailers and marketing associates in the region, all while ensuring a healthy, data-oriented operation that emphasizes both revenue and profitability.

Core responsibilities:

• Create and execute a marketing strategy aimed at reaching sales and profit objectives set for the region.
• Work with 3-6 month rolling marketing plans with all defined “Key Accounts”, always with the focus on aligning the accounts in line with SteelSeries' goal of building a healthy and sell-out driven business.
• Establish solid partnerships with various channel partners such as retailers, e-tailers, and distribution firms.
• PR & Comms: Build and maintain relationships with local PR agencies and through them target media contacts in the region.
• Content: help in adapting global content, which can be distributed through own channels and to local retailers/etailers to ensure a prominent brand presence among end-consumers.
• Paid Media: Planning and execution of local paid media campaigns in cooperation with agencies and internal paid media department. Adapting global approach to local market or developing your own if needed.
• Influencers: Build campaigns on a quarterly basis, with relevant influencers in the region, to increase brand awareness and promote sell-out with key accounts.
• Develop a strong relationship with the Marketing Team in both the region and EMEA Services hub to ensure the coordination and implementation of local/regional marketing activities.
• Provide market feedback on trends, opportunities, products, sales and other relevant developments.
• Ability to work extended hours as business needs dictate and availability for frequent meetings with key accounts, marketing teams, other important stakeholders and to attend key tradeshows, fairs and events.
• Improve understanding of customer needs in the region and bring this knowledge to headquarters.

Qualifications and Skill Requirements

• 2+ years of experience from a similar role within Consumer Electronics (or Gaming).
• In-depth understanding of social media sites such as Facebook, Instagram, Twitter, Reddit, and YouTube.
• Experience working with ecommerce platforms is highly beneficial.
• Practical experience with key paid media platforms such as Meta, Google, and Amazon will be particularly beneficial.
• Ability to use MS Excel on an intermediate level or higher.
• Understanding and ability to implement premium brand positioning across all sales channels.
• Having a deep engagement with the world of esports and gaming can be beneficial.
• English and Arabic spoken and written fluently.

Personal characteristics

• Primary duties include effective planning and analysis of market conditions. Tracking performance of both SteelSeries and competitive brands is essential. Key characteristics should involve a focus on analysis and a well-organized work process.
• Proficiency in handling the fluctuating marketing terrain and an openness to adopting new technologies and ideas.
• The role offers a very interesting and challenging opportunity to become a significant part of a company which is on a tremendous growth journey. This role should attract individuals who are motivated and take the initiative in their work
• Thriving in this role involves having a genuine enjoyment for evolving workspaces and possessing proficient commercial, interpersonal, and communication abilities.

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