Growth Content Manager · Cresta

Fri, 24 Apr 2026 15:19:42 GMT
Marketing

Cresta · New York, United, States (Hybrid); San Francisco, United, States (Hybrid); United States (Remote) · $140k - $170k + Equity · hybrid

We are looking for an exceptional Growth Content Manager to build and scale Cresta's organic growth engine across SEO, AEO (AI Engine Optimization), and AI-scaled content initiatives.

In this highly visible role, you will own the strategy and execution of scalable content programs that drive organic discovery, engagement, and pipeline across both traditional search engines and emerging AI-driven search experiences.

Responsibilities:

Own the vision, strategy, and management of Cresta's organic growth engine across SEO and AEO

Scale and optimize our AI-scaled content initiatives focused on experimentation and high-leverage opportunities

Develop scalable, derivative content frameworks that can be reused across channels and campaigns

Own and drive progress against a number of high-priority website content initiatives

Translate complex AI capabilities into clear, differentiated messaging that resonates with enterprise buyers

Optimize content for both traditional search engines and AI answer engines

Partner with Marketing Ops to establish KPI frameworks, dashboards, and reporting for organic performance

Deliver regular reporting and insights on content performance and growth opportunities

Improve and scale the use of AI tools in content workflows, including building templates and internal systems

Experiment with new content formats, including interactive experiences and rapid prototyping

Collaborate cross-functionally with product marketing, demand generation, and sales

Qualifications:

4-6 years of experience in content marketing, SEO, or growth content roles within a SaaS or B2B technology company

Proven success building and scaling content programs that drive measurable organic traffic or pipeline impact

Strong understanding of SEO fundamentals and content strategy

Excellent writing and messaging skills, with the ability to simplify complex technical concepts

Highly data-driven, with experience in performance analysis and reporting

Strong cross-functional collaboration skills

Ability to operate in ambiguous environments and build from early-stage foundations

Coachable, resilient, and highly motivated to drive outcomes

Preferred Qualifications:

Experience in contact center technology or customer experience software

Experience in hypergrowth startups or scale-up environments

Background experience in product marketing or solutions marketing