At Yubico, we offer:

Freedom and Flexibility: At Yubico, we want you to be your most productive selves whether you decide to work 100% from home or choose to work hybrid/onsite. The way we balance the fast-paced demands of a high-growth company and sustainability is making rest a priority.

Yubico Values: We work to ensure that our employees have an open space to have their voices amplified to create a workplace where everyone feels like they belong. In support of this, our employees have created some pretty cool Employee Resource Groups that foster inclusion, help build community and connection across Yubico.

Social Connection: Relationships and connectedness matter, and we love spending time with our team! Our virtual workspace keeps us connected day-to-day whether it's through Yubico celebrating wins or our buzzing Slack communities.

The Role: Yubico is seeking an experienced Senior Director of Partner Marketing to accelerate our growth through stronger technology and GSI partnerships.

Tasks & Responsibilities:

• Build and nurture strong marketing relationships with technology alliances and GSI partners to ensure Yubico is positioned as the hardware security key of choice in their ecosystem

• Develop and execute annual joint marketing strategies with technology and GSI partners to achieve shared business goals

• Partner with Business Development to operationalize GSI marketing framework and expand alliance influence

• Be the champion and voice of partners internally, advocating for partner needs across marketing, product, and sales teams

• Develop and execute joint marketing programs and campaigns to drive awareness, adoption, and integration of Yubico products within the partner ecosystem

• Collaborate across partner BD, Channel, Sales, Product Management, Demand Gen, and Marketing teams to execute partner marketing strategy

• Build and lead a global partner marketing team to execute integrated campaigns and drive measurable results

• Recommend and lead special projects that advance the long-term growth of partner marketing programs and ecosystem

Basic Qualifications:

• 10+ Years in technology marketing with deep experience in partner, alliances, or ecosystem marketing

• Proven success building scalable joint marketing programs and leading high-impact teams.

• Strong understanding of technology alliances, GSIs, and partner co-marketing dynamics

• Excellent communication, cross-functional collaboration, and leadership skills

• Cybersecurity experience is a HUGE PLUS

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Your mission will be to build and scale programs that amplify Replit's reach, strengthen our partner ecosystem, and drive measurable growth. You'll craft joint go-to-market strategies, co-branded campaigns, and scalable enablement initiatives that highlight how Replit helps builders and organizations build faster, collaborate better, and bring software to life more efficiently.

This is a highly cross-functional role, working closely with Replit's product, growth, and partnerships teams. You'll combine strategic thinking with hands-on execution—balancing creative storytelling, analytical rigor, and deep relationship-building to deliver results that move the needle for both Replit and our partners.

Responsibilities

• Lead go-to-market strategy and execution with key partners across product, channel, and growth ecosystems.
• Design and run co-marketing programs that showcase the value of building on and integrating with Replit—through campaigns, content, and events that reach our ICP and decision-makers.
• Develop and communicate joint value propositions, messaging frameworks, and positioning that articulate clear business outcomes and technical differentiation.
• Build scalable partner enablement resources, including solution briefs, playbooks, co-selling decks, and customer success stories.
• Collaborate across product, growth, and developer relations teams to ensure alignment and flawless delivery of partner initiatives.
• Own partner campaign performance metrics, including sourced pipeline, influenced revenue, and engagement analytics—continuously iterating based on data-driven insights.
• Manage joint planning processes with key partners, setting shared goals, timelines, and KPIs that tie back to strategic business outcomes.
• Represent Replit at partner-facing events, executive briefings, and community programs to strengthen relationships and brand awareness.
• Scale best practices by building repeatable processes, templates, and playbooks that can be adopted across Replit's growing partner ecosystem.

You May Be a Good Fit If You

• Have 8+ years of B2B marketing experience, with a focus on partner or ecosystem marketing in technology or SaaS environments.
• Have a proven track record of building and scaling partner programs that drive measurable growth.
• Understand our consumer and enterprise buyer journeys and can craft messaging that resonates from engineers to C-level executives.
• Are experienced working with product integrations, marketplaces, or developer platforms.
• Excel at managing complex, cross-functional programs with multiple stakeholders across organizations.
• Build deep, trusted relationships with partner marketing and sales teams and act as a strategic advisor.
• Are data-driven, setting clear goals and using metrics to refine campaigns and communicate impact.
• Are a strong storyteller and communicator, skilled at crafting executive-level content and presentations.
• Thrive in fast-paced, high-growth environments, and are comfortable switching between strategy and hands-on execution.
• Care deeply about enabling non-technical users to create with AI, and want to play a pivotal role in shaping the future of software creation.

Strong Candidates May Also Have

• Experience in developer tools, AI/ML, or B2B SaaS partner marketing.
• Background working with cloud, marketplace, or tech ecosystem partners (e.g., AWS, Google, Microsoft, Figma, Stripe, Databricks etc)
• Demonstrated success launching joint solutions or integrations with measurable adoption.
• Familiarity with community engagement and technical storytelling.
• A history of success in startup or high-growth environments where speed, creativity, and adaptability are key.

Why Replit?

Replit is on a mission to bring the next billion software creators online. Our platform enables anyone—from beginner coders to advanced developers—to build, collaborate, and deploy applications instantly. You'll join a team that's passionate about empowering creators and shaping the future of AI-assisted software development.

Full-Time Employee Benefits Include:

• Competitive Salary & Equity
• 401(k) Program with a 4% match
• Health, Dental, Vision and Life Insurance
• Short Term and Long Term Disability
• Paid Parental, Medical, Caregiver Leave
• Commuter Benefits
• Monthly Wellness Stipend
• Autonomous Work Environment
• In Office Set-Up Reimbursement
• Flexible Time Off (FTO) + Holidays
• Quarterly Team Gatherings
• In Office Amenities

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We’re looking for a Senior Product Marketing Manager to help accelerate the growth of Replit Agent— a core part of our mission to allow anyone to build software, without any coding experience.

This role sits at the crossroads of product, engineering, and go-to-market, ensuring that every new feature we ship lands with clarity, excitement, and impact. You’ll work closely with our engineers, PMs and Partnership teams to understand the product roadmap, then translate those innovations into compelling narratives that resonate with builders of all kinds — from solo builders to enterprise teams.

Responsibilities

• Lead Product Marketing for our Launches: Develop and operationalize Replit’s launch motion — from early roadmap planning through public release. Create repeatable frameworks that keep launches fast, clear, and coordinated.

• Shape Messaging & Positioning: Craft technically fluent, developer-first narratives that highlight how Replit’s AI coding agent accelerates creativity and productivity. Tailor messaging to different developer segments and channels.

• Create Sales & Growth Enablement: Build the first generation of enablement materials (decks, demos, battlecards, FAQs) that empower GTM teams and partners to tell Replit’s story confidently.

• Lead Competitive and Market Insights: Stay ahead of the fast-moving landscape in AI coding assistants and app development platforms. Identify key trends, threats, and whitespace opportunities that shape how Replit stands out.

• Co-market with our Partner ecosystem

You’ll also leverage your storytelling expertise to collaborate with our partner ecosystem, crafting compelling “Better Together” narratives that elevate our joint value and propel partner marketing initiatives

• Analyze & Learn: Define metrics, gather insights, and feed back learnings from the field and community to inform product and marketing strategies.

Requirements

• Have 8+ years of work experience, including 6+ years in product marketing (ideally within the app development space)

• Love building from scratch — frameworks, processes, teams, and strategy

• Excellent written communication and storytelling skills, with the ability to simplify complexity

• Are equally comfortable writing a launch announcement, building a competitive teardown, or running a cross-functional sync

• Have a founder mindset: you identify gaps and fill them, move quickly, and don’t wait for someone else to define the playbook

• Proven ability to partner directly with engineers and product managers, turning technical concepts into simple, powerful stories

• Strong project management skills — you can juggle multiple launches and keep teams aligned under pressure

• Experience with sales enablement and competitive positioning for technical audiences

• A collaborative, low-ego approach and willingness to dig into the details

Bonus Points

• Experience in app development space or marketing to product managers, designers, sales, marketing or operations teams

• Experience with Partner/Ecosystem Marketing — to start with, we are looking for a generalist who can also help out with Partner Marketing

• Experience at a startup or high-growth environment where speed and adaptability matter

• Understanding of AI and machine learning technologies

• A track record of successful launches for developer-facing products

Example Projects

• Establishing a repeatable launch rhythm for major features and smaller updates

• Building a competitive intelligence framework for the AI coding assistant space

• Developing persona-driven messaging for builders across different segments and company sizes

• Launching and executing co-marketing initiatives with Replit’s partner ecosystem

• Coordinating cross-functional launches with engineering, product and marketing

• Defining metrics and feedback loops between product, marketing, and the our builder community

Benefits

• Competitive Salary & Equity

• 401(k) Program with a 4% match

• Health, Dental, Vision and Life Insurance

• Short Term and Long Term Disability

• Paid Parental, Medical, Caregiver Leave

• Commuter Benefits

• Monthly Wellness Stipend

• Autonomous Work Environment

• In Office Set-Up Reimbursement

• Flexible Time Off (FTO) + Holidays

• Quarterly Team Gatherings

• In Office Amenities

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