{"version":"0.1","company":{"name":"YubHub","url":"https://yubhub.co","jobsUrl":"https://yubhub.co/jobs/skill/demand-generation-programs"},"x-facet":{"type":"skill","slug":"demand-generation-programs","display":"Demand Generation Programs","count":1},"x-feed-size-limit":100,"x-feed-sort":"enriched_at desc","x-feed-notice":"This feed contains at most 100 jobs (the most recently enriched). For the full corpus, use the paginated /stats/by-facet endpoint or /search.","x-generator":"yubhub-xml-generator","x-rights":"Free to redistribute with attribution: \"Data by YubHub (https://yubhub.co)\"","x-schema":"Each entry in `jobs` follows https://schema.org/JobPosting. YubHub-native raw fields carry `x-` prefix.","jobs":[{"@context":"https://schema.org","@type":"JobPosting","identifier":{"@type":"PropertyValue","name":"YubHub","value":"job_d47e6d31-984"},"title":"Integrated Marketing Manager","description":"<p><strong>The Role</strong></p>\n<p>As an Integrated Marketing Manager at Carta, you will be responsible for developing and executing full-funnel regional campaigns to drive awareness, engagement, and pipeline growth. You will work closely with cross-functional teams to create integrated marketing campaigns that span owned and paid channels, including social media, paid digital, email marketing, virtual events, physical events, and gifting programs.</p>\n<p><strong>Key Responsibilities</strong></p>\n<ul>\n<li>Run full-funnel regional campaigns to drive awareness, engagement, and pipeline growth</li>\n<li>Collaborate with content, brand, events, digital, and product teams to bring campaigns to life</li>\n<li>Own end-to-end execution of campaigns, from planning to launch to post-mortem</li>\n<li>Measure and analyze campaign performance, including engagement metrics, attribution, and pipeline impact</li>\n</ul>\n<p><strong>The Impact</strong></p>\n<p>You will be a key player in elevating Carta&#39;s European presence, accelerating customer acquisition through integrated marketing efforts, and shaping the way Carta engages with key audiences and stakeholders in the investor ecosystem.</p>\n<p><strong>The Team</strong></p>\n<p>You will join a dynamic and diverse group of people who are responsible for Carta&#39;s growth across the region. As part of a rapidly growing team, you will have the opportunity to fuel the growth of the company.</p>\n<p><strong>About You</strong></p>\n<ul>\n<li>5+ years of experience in B2B marketing, preferably in SaaS, fintech, or VC/PE ecosystem</li>\n<li>Proven track record of running integrated campaigns and/or demand generation programs with measurable business impact</li>\n<li>Demonstrated ability to own a specific audience segment, managing their end-to-end brand experience across all channels based on a deep understanding of their unique needs</li>\n<li>Comfortable working cross-functionally with multiple teams and stakeholders</li>\n<li>Ability to manage timelines, budgets, and resources effectively</li>\n<li>Strategic thinker who can also execute with attention to detail and creativity</li>\n<li>Strong written and verbal communication skills, with experience localising messaging to regional audiences</li>\n<li>Comfortable with analytics and tools like Salesforce, Marketo, Google Analytics, Luma, or equivalents</li>\n<li>Deep interest in the private markets industry in Europe</li>\n<li>Forward-thinking approach to technology, using AI as a force multiplier to automate routine tasks and focus on high-impact strategy</li>\n</ul>\n<p style=\"margin-top:24px;font-size:13px;color:#666;\">XML job scraping automation by <a href=\"https://yubhub.co\">YubHub</a></p>","url":"https://yubhub.co/jobs/job_d47e6d31-984","directApply":true,"hiringOrganization":{"@type":"Organization","name":"Carta","sameAs":"https://carta.com/","logo":"https://logos.yubhub.co/carta.com.png"},"x-apply-url":"https://job-boards.greenhouse.io/carta/jobs/7617959003","x-work-arrangement":"onsite","x-experience-level":"mid","x-job-type":"full-time","x-salary-range":null,"x-skills-required":["B2B marketing","SaaS","Fintech","VC/PE ecosystem","Integrated marketing campaigns","Demand generation programs","Analytics","Salesforce","Marketo","Google Analytics","Luma"],"x-skills-preferred":[],"datePosted":"2026-04-18T15:52:58.114Z","jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"London, England"}},"employmentType":"FULL_TIME","occupationalCategory":"Marketing","industry":"Finance","skills":"B2B marketing, SaaS, Fintech, VC/PE ecosystem, Integrated marketing campaigns, Demand generation programs, Analytics, Salesforce, Marketo, Google Analytics, Luma"}]}