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Implementation: Lead the development and implementation of the US pre-launch and promotional activity plan, ensuring quality, compliance, and measurable impact.</p>\n<p>Lead US Initiative Roll-out Plans: Lead the roll-out of US initiatives, projects, and engagement plans (e.g., campaigns, brand forums, congress strategy and presence), with a focus on T8 markets and scalable toolkits.</p>\n<p>Market Partnership and Execution: Engage closely with local marketing teams to ensure flawless, aligned execution of the promotional plan; collect and synthesize market feedback to refine guidance.</p>\n<p>Strategy Input and GSP: Provide promotional input to the US strategy, including positioning, messaging, and priority initiative recommendations.</p>\n<p>External Engagement and Advocacy: Engage with KEEs and other priority stakeholders to gather input that informs the promotional strategy and activity plan, supporting advocacy development and evidence-led storytelling.</p>\n<p>Omnichannel and C360 Enablement: Support segmentation, journey mapping, and content operations in C360; 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