Digital Strategy & Trading Insights

• Support the development and execution of our digital strategy
• Lead weekly, monthly, quarterly, and annual sales analysis, presenting clear insights, risks, and opportunities
• Deliver actionable commentary for weekly trade meetings and business reports
• Track and report on category, product, and cart performance, identifying trading patterns, risks, and opportunities
• Partner with Buying to interpret seasonal ecommerce strategies and provide deep analysis of digital product performance

On-Site Merchandising & Product Discovery Optimisation

• Oversee day-to-day online merchandising across categories to ensure strong trading performance and aligned commercial priorities
• Continuously optimise product findability, navigation, category pages, and product pages to enhance relevance for different visitor segments
• Manage all aspects of the online product catalogue to ensure accuracy, enrichment quality, and customer relevance
• Use platforms such as Algolia, Salesforce, and onsite optimisation tools to improve product discovery, relevance, and conversion

Customer Experience & Journey Improvement

• Monitor customer behaviour and journey performance metrics to identify friction and improvement opportunities
• Collaborate with the Product Team to recommend new features, enhancements, and functionality that improve the overall user experience

Trading Campaigns and Markdown

• Work cross-functionally with Marketing teams to plan and deliver online campaigns, product launches, and seasonal moments
• Ensure homepage, landing page, and promotional updates are executed accurately and at pace
• Implement markdown strategy across the platform
• Conduct weekly competitor reviews to maintain understanding of market trends, merchandising approaches, and digital best practice

Requirements

• Experience in an ecommerce online trading/merchandising role
• Proven expertise in digital trading, onsite optimisation, or product discovery management within online retail
• Strong analytical skills with a data-driven mindset and the ability to translate insight into action
• Proficiency with tools such as Algolia, Salesforce, Adobe Analytics, ContentSquare
• Exceptional organisational skills and attention to detail
• Ability to manage multiple priorities and adapt in a fast-paced trading environment
• Strong problem-solving skills, proactive, resourceful, and able to take initiative
• Excellent communication and stakeholder management capability, with confidence leading cross-functional discussions
• A positive, solutions-focused attitude and a collaborative approach

Benefits

• Discretionary company bonus
• Company pension up to 7% matched
• 15% colleague discount in store and online
• Free access to wellbeing services such as Stream, 24/7 virtual GP, counselling, health and dental cash plans, and a 24/7 employee assistance helpline
• Asda Allies Inclusion Networks
• Excellent parental leave policies

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